Our masterplan for Turner Broadcasting’s Techwood Campus Renovation, came at a time that the company was looking to the future of broadcasting and questioning everything that they were doing from a business perspective. Along with this, they hired us to look at the entire Atlanta Techwood Campus to develop a plan for the renovation of the interior and exterior spaces to better support their new focus – to engage the consumer, to break with convention, and to reimagine television. Rapt Studio’s design for Turner’s Techwood Campus outdoor space turned what was a series of walkways between buildings into a series of purpose-driven courtyards. Our Eat Court is just that, an outdoor space designed to support and foster gatherings around food – conveniently tumbling out of the food hall, juice bar, and coffee spot. The Meet Court is positioned between two more workplace focused buildings, one of which houses the new “Hub” conference center, allowing space for meetings and gathering to take place outside in fully WiFi-supported and powered outdoor “rooms”. We also designed “The Market”, a two-story food hall/gathering space for the campus to come together. The Market signifies the coming of a new day at Turner, and at its simplest, it has become the welcoming, heart of the campus. With the architecture taking form, we also developed a coordinated, powerful, and brand driven graphics and wayfinding program that has been fully integrated into the new design of the campus.