The Migliore+Servetto studio, internationally recognised for its excellence in interior and exhibition design, as well as the design of communication spaces, was chosen by Generali Group - one of the largest global insurance and asset management providers - to realize the new headquarters of The Human Safety Net. Thanks to its experience in the design of multifunctional spaces that combine cultural and commercial purposes, the Studio was asked to design a 3000 sqm area, including the Interior, Exhibition, Graphic & Multimedia Design of the third floor and the reception spaces on the ground floor of the Procuratie Vecchie in Piazza San Marco. 

The project is divided into four distinct areas: an exhibition path with an innovative concept open to all, which offers visitors an immersive experience of the Generali Group Foundation and its activities; a café; a co-working area with functional zones reserved for the Foundation's activities; event rooms that flank the auditorium. The overall intervention translates into an integrated project that ranges from space to graphics and the design of the digital content and all interactions, through the study of materials and the light design, with an innovative and experimental approach – the Studio's true stylistic calling card – generating sustainable and inclusive spaces, created "for sharing" and designed in relation to the users' behaviours, expectations and needs. 

The exhibition has been conceptualised by Migliore+Servetto as a progression of experiences and develops according to a prologue, three acts and an epilogue that lead visitors to discover their own potential, starting from values such as creativity, kindness, perseverance, curiosity, and social intelligence. These concepts have been translated by Migliore+Servetto into 16 interactive machines à montrer. Both analogue and digital, they are capable of engaging the most diverse audiences and generating reflection and self-analysis. 

The referencing of Venetian-ness and the genius loci of the intervention is also strong, both in terms of content and materials, thanks to the collaboration with local craftsmen. The link to the city is built on several levels, starting from the visual continuity with Piazza San Marco. Indeed, particular importance has been given to the 100 sixteenth-century oculi that run along the long side of the entire floor overlooking the hub of city life, giving a pictorial value to the whole, as well as establishing a direct relationship with Venice, which has welcomed and embraced cultures from all over the world.