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530 Broadway

Snarkitecture

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Bronze
Lobby - Lipman Studio
Reception - Lipman Studio
Daniel Arsham “Curtain”, Fiberglass, paint, joint compound - Lipman Studio
Lobby - Lipman Studio

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Sponsor
Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Small Office
6.28
5.69
7.00
5.46
6.11
Tugba Okcuoglu
Tugba Okcuoglu Creative Concept and Customer Experience Developer at Ingka Centers
I think the tables work the same if...
4.42
6.49
1.9
6.42
4.81
Maja Bernvill
Maja Bernvill Creative Director at Specific Generic
3
5
3
5
4
Sanchit Arora
Sanchit Arora Principal Architect at Renesa Studio
3
4
3
4
3.5
Jan Clostermann
Jan Clostermann Founder and Director at CLOU Architects
3
5
3
5
4
Jorge Mendez Caceres
Jorge Mendez Caceres Creative Director at BDG Architecture & Design
2.08
5.87
2.68
2.95
3.4
Adi Utama
Adi Utama Global Office Development at JetBrains
5
5
5
5
5
Jason Chan
Jason Chan Founder at Jason Design Group
4.22
3.5
4.22
5.26
4.3
Constance Guisset
Constance Guisset Founder at Constance Guisset Studio
4
5.4
3.09
5.21
4.43
Marie-Andree Busque
Marie-Andree Busque Director Interior Architecture at Sid Lee Architecture
4
4
3
3
3.5
Bin Ju
Bin Ju Founder and Chief Design Director at Horizontal Design
3.73
5
3.57
5
4.33
Islam El Mashtooly
Islam El Mashtooly Creative Director at OBMI
4
5
5
5
4.75
Marie Hesseldahl
Marie Hesseldahl Partner and Head of Interior and Product Design at 3xn
5
3
5
4
4.25
Justine Fox
Justine Fox Founder and Colour Specialist at Studio Justine Fox
I like the flexibility of the space...
3.99
5
5
5
4.75
Liyun Hao
Liyun Hao Founder and Design Director at EVD
3
3
3
3
3
Stéphane Bernier
Stéphane Bernier Partner and Director of Retail Strategy and Innovation at Ædifica
3
4
3
3
3.25
Client
SHVO
Floor area
80 ㎡
Completion
2022
Budget
Confidential
Social Media
Instagram
Developer
MEP Engineer

Built at the turn of the 20th century, 530 Broadway is a unique property comprised of what was originally three adjacent buildings on SoHo’s most coveted corner at Broadway and Spring. The 198,000-square-foot building is an icon of SoHo’s Cast Iron district and features classic ornamental architectural details. Purchased in March 2020, 530 Broadway is an adaptive reuse project that merges the artistic spirit of the neighborhood with contemporary design and bespoke art, creating the idea of Art/Work. 

Snarkitecture was commissioned to redefine aesthetic and cultural standards for office space in SoHo by infusing the lobby with unexpected and memorable moments. The lobby design preserves and maintains the building’s existing ornamental details that have been painted white to create a gallery-like environment that both celebrates the building’s rich history and serves as a monochromatic backdrop for Snarkitecture’ signature floating objects. Every object in the 530 Broadway lobby is conceived as a work of art. Custom oil-quenched blackened steel objects – a wedged sphere, an eroded desk and a threshold – appear to float in space or lift off the ground plane. These objects are meant to feel uncanny – doing things they wouldn’t normally do. 

A complex contradiction of ornament and fundamental pragmatism is integrated within the artistic expression of these purposeful and whimsical objects. Similarly, The Curtain (2021), a site-specific art installation by acclaimed New York-based contemporary artist Daniel Arsham seems to ripple away from the wall. “The general idea was thinking about causing the surface of the wall to do things it shouldn’t be doing,” writes Arsham. Custom black topography wallpaper in the stairwell and white wallpaper in the elevators are also signature Snarkitecture interventions. 

L’Observatoire International brings its celebrated lighting design to the lobby, enhancing Snarkitecture’s lobby concept and the existing ornamental details. As an extension of the in-situ collaboration, Snarkitecture is currently an artist-in-residence in the building. This residency reinforces a layered commitment to the building and experiential immersion.