The Adidas headquarters, the World Of Sports, embodies their brand attributes of fitness and urbanity with its various buildings. Set up as a campus, here office and administration buildings mingle with workshops, beach volleyball courts, and basketball grounds, all interlinked through lavish greenery; sports is omnipresent. It is a microcosm for global trends and urban lifestyle anchored in rural Bavaria with its Frankonian atmosphere.
At the heart of the World of Sports within the Laces building, the new Adidas valley becomes a place to meet and exchange – the vibrant heart of the building so to speak, surrounded by single and open-plan offices. The Valley offers a multi-faceted work environment for Adidas employees by combining workspaces with a co- creation area and lounge platforms – even including a smoothie bar. In contrast to the technological appearance of the existing architecture, a new look and feel is generated through the use of soulful, transparent and natural surfaces. Visual references to the World Of Sports are added through the combination of raw and urban materials, underlining our approach to create an attractive and unique work environment.
Adidas Valley, Herzogenaurach
Actincommon
![](https://d1tm14lrsghf7q.cloudfront.net/public/media/26460/conversions/24747-cover.jpg)
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Designer
Actincommon
Client
Adidas
Floor area
1500.00 ㎡
Completion
2017