This ethereal, multi-purpose flower shop in China is designed like a poem

Among Hangzhou’s urban jungle is a new outlier: painted a stark white and cobalt blue, the exterior façade of By Jove – a new flower shop in the city – is quite unlike its neighbours in its visage.
Inside, one is enveloped in the space by
Create a free account to read the full article
Get 2 premium articles for free each month
Related Articles
MORE Lauren Morris-Jansen
Openings: Immersive exhibitions and flagships galore

A modernist icon becomes a model for sustainable workplace design in Hampshire

4 shows bringing colour to the forefront as a tool for immersive experiences

Openings: A Côte d'Azur casino, Printemps lands in New York and more

How to create a high-value, well-integrated office space? Make it porous

The simplicity and accessibility of Ikea's iconic tote becomes a shoppable, cerulean pop-up

The renovation of a London Victorian home enables sustainable, seamless living

In Seoul, a tiny dessert shop uses the sidewalk to bring a big community together
-thumb.jpg)
Is the shop window dead? This store forgoes classic retail layouts to cement customer loyalty
