Zozobra TLV, like its older sisters, was built on the foundations that have been followed ardently throughout the years: an escapism urban space where communal seating, sharing, video art and a technology-driven service have redefined the meaning of fast food experience and where value is way beyond the average check. Zozobra transcends its followers into its fantastic realm which is inspired by the philosophy of Yin and Yang where opposing forces complement each other, are interdependent and nourish an inspiring synergy.
The use of materials and seating arrangement have not been altered since 1999, they have been extracted to their very essence and bestow a timeless character, yet in each Zozobra B+K introduce a cultural symbol which stands out and resonates with Zozobra's inspiring values. These symbols are open-ended installations, always evocative never explicit.
The Lotus flower abstract installation around the open kitchen in the first Zozobra was followed by Origami installation in the second, while the current Zozobra in Tel Aviv is a take-off on the Chinese's paper street lanterns. A colossal lantern capturing the entire space and embracing its guests with its magical and indigenous video-art.
Zozobra TLV, Tel-Aviv
Baranowitz + Kronenberg Architecture

1 / 10
Designer
Baranowitz + Kronenberg Architecture
Client
ZOZOBRA CITY LTD
Floor area
550.00 ㎡
Completion
2017