The whole project takes encountering Jiangcheng as the main line of design, and the elements of the Republic of China as the breakthrough point. It uses modern metaphorical techniques to deduce a multi-innovative sales center with regional, contemporary and humanistic characteristics. In the soft-fitting design, mix-and-match technique is often used, and some comfortable modern furniture is selected with classical Chinese furniture. The choice of accessories and ornaments is the key point, embellishing some "old objects" of the Republic of China, telling the whole "old stories" one by one from photos, and the rendering power and sense of substitution of the Republic of China era. The whole sales center takes emotion, context and new generation as the leading design of the whole project, creating a contemporary cultural living space that is both inherited and innovative.
Wuhan Jindi Beichen Yuefenghua Sales Center
Beijing Zhijian Culture Communication Co.,Ltd

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Client
Gemdale
Floor area
1278.00 ㎡
Completion
2019
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