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VIP Lounge Hana Bank

Atelier. Archimosphere

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Restaurant
7.15
6.62
7.31
6.38
6.87
Avşar Gurpinar
Avşar Gurpinar Assistant Professor at Istanbul Bilgi University
I find the overall atmosphere rathe...
5
7
5
5
5.5
Jason Traves
Jason Traves Chief Creative Officer at Lucky Fox
5
7
5
4
5.25
William Barrington-Binns
William Barrington-Binns Director of Photography at WBB & Co.
9
9
8
5
7.75
Jasper Blüm
Jasper Blüm Senior Designer at Colliers
7
7
8
6
7
Anastasia Karandinou
Anastasia Karandinou Architect, Senior Lecturer at University of East London
6
7
7
6
6.5
Corien Pompe
Corien Pompe Chairman and Founder at Donna e Mobile
5
5
5
5
5
Chen Xiaohu
Chen Xiaohu Cofounder and Brand Director at BloomDesign
6
7
5
6
6
Bret Recor
Bret Recor Founder & Creative Director at Box Clever
6
7
7
6
6.5
Johnny Chiu
Johnny Chiu Founder at J.C. Architecture
6
6
6
5
5.75
Richard Parr
Richard Parr Founder at Richard Parr Associates
3
6
4
2
3.75
Li Baolong
Li Baolong Cofounder and Creative Director at BloomDesign
6
7
5
6
6
Joanna van der Linden
Joanna van der Linden Global Retail Identity & Design Manager at Nestlé Nespresso
The design builds on a bit outdated...
3
7
4
1
3.75
Stefano Giussani
Stefano Giussani CEO at Lissoni New York
5
5
5
5
5
Client
Hana Bank
Floor area
431.2 ㎡
Completion
2019
designer
Changwoo Jung
designer
Wooja Jo
designer
Kyoung Kim
Design Director
Kyungsik Park

VIP lounge of Hana Bank is designed for VIP guests to experience Korean beauty and the identity of Hana Bank. The sentiment of the Korean beauty can be expressed in a term, ’Gumleebullu Hwaleebulchi’. This term represents the humbleness and pleasant simpleness of Korean beauty and spirit. To embody this concept and atmosphere, elements such as asymmetric shape of Korean traditional eave, natural stone walls, and materials such as Hanji (a Korean traditional paper) were used. This design stimulates foreign guests to embrace the atmospheric beauty of a Korean traditional village by its traditional surroundings. It also represents the vision and history of Hana Bank; treating guests with the utmost courtesy. As a hospitable space in which the guests are greeted with meals, the polite welcoming starts from a softly designed acrylic door knob with sensuous colors. The overall image reminds guests of a Korean thatched house which has a sentiment of home and warmth. As a result, the lounge provides full experience of Korean tradition to the guests in a humble and simple way of beauty, rather than being luxurious or extravagant.