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United Imaging's 2024 CMEF Exhibit

E Studio

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Trade-Fair Stand
6.72
6.94
6.83
6.44
6.74
Joya Nandurdikar
Joya Nandurdikar Founding Partner at Untitled Design Consultant and Furgonomics by Ud
6
6.5
6.5
6
6.25
Jugal Mistri
Jugal Mistri Founder at JMA Mumbai
9.5
9.5
9.5
8.5
9.25
Zhen Song
Zhen Song General Manager of Interior Design Department at Wide Horizon Invest Group
6.5
6.5
6
6
6.25
Kevin Haley
Kevin Haley Founder and Managing Director at Kevin Haley Studio
6
6
6
6
6
Adrien Ganassin
Adrien Ganassin Sr. Director F&B Design & Development at Marriott International
7
7
7
6
6.75
Ou Xiao
Ou Xiao Founder and Design Director at Xiaoou Office
7
6.5
6
6
6.38
Valeria Segovia
Valeria Segovia Principal at Gensler
6
7
7
6
6.5
Bani Singh
Bani Singh Founder and Creative Director at Grounded Design
6
6
6
6
6
Fernando Sordo Madaleno
Fernando Sordo Madaleno Principal at Sordo Madaleno
6.5
7.5
7.5
7.5
7.25
Designer
Client
United Imaging
Floor area
1800 ㎡
Completion
2024
Budget
5 million CNY
Social Media
Instagram

However, reality often defies expectations. We spent six months preparing with United Imaging Healthcare for a mere four-day exhibition.We set out to spotlight the idea of lasting impact and power in a temporary exhibit, determined to declare United Imaging's mission of "bringing equal healthcare to all". Our challenge: how do we convincingly portray the product as the future of medical care?

United Imaging Healthcare is dedicated to bringing equal healthcare to all. They provide a full range of high-performance medical imaging diagnostic and treatment equipment to customers worldwide and strive to improve the accessibility of advanced medical services. As a global leader in medical imaging equipment, United Imaging's exhibit has become a staple at the annual China International Medical Equipment Fair (CMEF), bustling with visitors every year.E Studio designed United Imaging's 2024 CMEF exhibit.
This is United Imaging’s first collective exhibit, with product lines from multiple subsidiaries showcased in a combined booth. It is also the debut of United Imaging's consumer products, marking their entry into the consumer healthcare market.The challenge lies in orchestrating a symphony of diverse product lines while ensuring a seamless visitor experience. Our secret to success? Masterful communication and collaboration, enabling us to juggle multiple demands and craft a design that both dazzles and delivers.

The exhibition unfolds with an open design, forgoing the rigidity of traditional displays. The products take center stage and actively invite visitors to explore. Our vision is to create an experience that transports guests from the mundane to the extraordinary, where AI sparks a world of endless possibilities and technological innovation stretches the bounds of imagination.he interwoven curves of the layout invite and guide visitors to explore independently, transforming the space into a visually engaging environment. Instead of capturing everything with a single glance, our design fosters the excitement of discovering new products, cutting-edge technology, and futuristic innovations.

*Timed* isn’t antonymous with *timeless*,Lasting designs endure in memory, not just in time.E Studio’s four-day exhibit reveals their dedication,Unwavering and thoughtful in every line.