The overall space design is based on the tradition and innovation, and focuses on manifestations, food, nutrition and medicine of TCM healthcare. Zhima Health is a one-stop experience store that spans the products and services about four themes for various shopping and leisure scenes, and provides online and offline spots for consumption. The store offers dietary supplements, nourishing & health food and even health care products that incorporate health tech, enabling customers to enjoy immersive shopping experience in a new and comfortable social space.
The store has three layers with 42 experience scenes. It will develop into 33 different flagship and brand stores and ones in community, office and mall, and small and micro physical ones of different sizes for varied scenes.
On the first floor, the artistic installation at the entrance is inspired by the mortise-and-tenon joint of traditional medicine cabinet, and the lobby is surrounded by an eight-meter-high red Palace cloisonne art screen.
As a wellness space, the store also enjoys social and entertainment scenes for popularizing health knowledge and offering interesting cultural and creative products for sale.
The healthy TED area, a highlight of the design, can be used for live broadcasts and for holding health lectures and other activities. Four clinics, a laboratory room and an automatic decocting room are arranged well to form a “village”. Its external walls are electric atomizing glass for functional use and visit!