We would like to introduce the Konami booth at Tokyo Game Show 2022. Tokyo Game Show is a comprehensive exhibition that focuses on computer entertainment, particularly computer games, and it is the largest of its kind in Japan. Konami Digital Entertainment Co., Ltd. is one of Japan's leading video game companies with a long history.
Due to the impact of COVID-19, Tokyo Game Show had been held online for the past two years. However, in 2022, it returned to its regular format after a two-year hiatus.
The perimeter of the booth was surrounded by a transparent LED vision, and various moving images were used to design the booth exterior.The entire booth was designed to express Konami's message using naked-eye 3D content that made the images appear to pop out, as well as promotional videos. The Konami booth, with its continuous movement and changing expressions in conjunction with the content on the stage and in the booth, reminded not only visitors but also all parties involved of the value of the real event.
Among the numerous booths, the Konami booth stood out prominently and even gained attention in specialized media covering the video and event industries in Japan. The unique use of visuals, where the imagery itself became the design of the booth, along with its sustainable aspects, influenced not only the gaming industry but also the visual media and event sectors within the country.
Although attendees couldn't physically experience the event during the two years of online hosting, the extensive media coverage of the Konami booth allowed many people, not just visitors, strongly feel the "Tokyo Game Show is back!"