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Spanish Pavilion Exhibition

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Forest of Intelligence Exhibition - Adrià Goula

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Exhibition
5.62
5.45
5.38
5.85
5.57
Jason Immaraju
Jason Immaraju Creative Director at NVE Experience Agency
As a sculptural object, this projec...
6.38
6.84
6.82
6.21
6.56
Matyas Simonyi
Matyas Simonyi Creative Director at Tom Postma Design
It is a captivating sculptural spat...
6.38
6.84
6.82
6.21
6.56
Randy Gonzalez
Randy Gonzalez Multimedia Director at Moment Factory
6.38
6.84
6.82
6.21
6.56
Suvi Saloniemi
Suvi Saloniemi Head of Exhibitions at Finnish Museum of Architecture and Design Museum
6.38
6.84
6.82
6.21
6.56
Micha Klein
Micha Klein Executive Director at Liganova
On the one side its very playful an...
6.38
6.84
6.82
6.21
6.56
Client
Acción Cultural Española
Floor area
660 ㎡
Completion
2021
Budget
Confidential
Social Media
Instagram Linkedin
Concept Co-author & A/V design
Contractor
Audiovisual Installation
Audiovisual Content
Metal Fabrication
3D Printing
Graphic Design

Only a distributed intelligence and universal awareness about the environmental crises we are living through can move this world toward a new sustainable life. Based on this, the Spanish exhibition is centered on the relationship between sustainability and collective intelligence. These concepts are transformed into an experiential didactic journey, breaking the boundaries between design, art, and digital tools. 

On the one hand, visitors will grasp the richness of the Spanish cultural legacy and on the other hand, they will get a deep understanding of natural biodiversity, the innovation in scientific and business research, and the Spanish commitment to sustainable development. 

The exhibition is divided into two distinct floors. The ground floor of the exhibition space has an analogic and mechanical approach, while the lower floor is a triumph for cutting edge technologies, and interactive content and will show relevant examples of how Spain joins the 2030 agenda with innovative projects for a sustainable future. 

Visitors enter through the ground floor which consists of a cluster of open plazas where a series of installations take place. We synthesize some of the most relevant contributions of Spanish culture to the world and highlight its relationship with the Arab culture. The visitor will be offered a tour of some of the Spanish cultural milestones, from the Hispano-Arab legacy of chess and the Spanish overseas expeditions to the importance of Spanish as a global language, passing through the heritage of Arab architecture in Spain and the pioneering work of the Nobel prize neurologist Ramón y Cajal. 

Finally, they emerge into a techno-forest, a high-tech forest named “Bosque de la Inteligencia”. It has been manufactured by 3D printing PLA, a bioplastic polymer made with corn dextrose (sugar), mixed with PureTech a natural mineral compound that has the property of capturing and mineralizing some of the main gases of the greenhouse effect and pollutants that we find in the atmosphere. CO2, nitrogen oxides (NOx), and volatile organic compounds (VOC). 

This landscape is capable of producing oxygen and food through photosynthesis, a series of photo-bioreactors with microalgae such as spirulina and chlorella have been designed. Micro-algae increases oxygen levels reduce global warming and can help prevent the consequences of climate change in the future. 

Therefore, This floor has been conceived as a techno landscape with a natural behavior, a beautiful scenography that immerses visitors in an extraordinary world where digital and physical dimensions produce novel experiences. This landscape gives rise to a narrative backbone to tackle 3 main topics where Spain is playing a key role: preservation of Biodiversity the balanced use of its resources, and the collective intelligence with special emphasis on Spanish entrepreneurship and start-ups addressing these 3 issues.