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Shiseido Global Flagship Store

Shiseido Space Design + Nomura

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Light
5.40
6.10
5.20
4.50
5.3
Zaiba Mian
Zaiba Mian Professor at Humber College
I appreciate the Garden of Eyewear...
6
6
5
5
5.5
XIN LIN
XIN LIN Design Director at OPPO
7
6
5
5
5.75
Agata Pilip
Agata Pilip Senior professional brand creative retail store design at Nike
The concept is interesting, and the...
6
5
7
5
5.75
Jonghwan Baek
Jonghwan Baek Founder and Director in Chief at WGNB
6
6
6
5
5.75
Luis F Rueda
Luis F Rueda Creative Director at LFR_D
It is a shame the store makes no at...
2
5
4
4
3.75
Michael Long
Michael Long Director at _novospace
4
3
6
5
4.5
Michelle Wilkie
Michelle Wilkie Design Director at tp bennett
3
5
2
6
4
Paul Bishop
Paul Bishop Owner & Founder at Bishop Design
6
6
6
6
6
Otto Ng
Otto Ng Design Director at LAAB Architects
7
6
6
6
6.25
Emma Wynn
Emma Wynn Director at Brinkworth
Interesting forms but I think there...
5
5
5
5
5
Paul West
Paul West Strategy Director at Dalziel & Pow
4
4
5
5
4.5
Serhii Makhno
Serhii Makhno Founder at Sergey Makhno Architects
5
5
4
5
4.75
Valerie Roosma
Valerie Roosma Interior Designer at -
Appreciate the undulating wood deta...
4
5
5
5
4.75
Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Single-Brand Store
5.10
6.00
5.40
4.50
5.25
Zaiba Mian
Zaiba Mian Professor at Humber College
I appreciate the Garden of Eyewear...
6
6
5
5
5.5
XIN LIN
XIN LIN Design Director at OPPO
7
6
5
5
5.75
Agata Pilip
Agata Pilip Senior professional brand creative retail store design at Nike
The concept is interesting, and the...
6
5
7
5
5.75
Jonghwan Baek
Jonghwan Baek Founder and Director in Chief at WGNB
6
6
6
5
5.75
Luis F Rueda
Luis F Rueda Creative Director at LFR_D
It is a shame the store makes no at...
2
5
4
4
3.75
Michael Long
Michael Long Director at _novospace
4
3
6
5
4.5
Michelle Wilkie
Michelle Wilkie Design Director at tp bennett
3
5
2
6
4
Paul Bishop
Paul Bishop Owner & Founder at Bishop Design
6
6
6
6
6
Otto Ng
Otto Ng Design Director at LAAB Architects
7
6
6
6
6.25
Emma Wynn
Emma Wynn Director at Brinkworth
Interesting forms but I think there...
5
5
5
5
5
Paul West
Paul West Strategy Director at Dalziel & Pow
4
4
5
5
4.5
Serhii Makhno
Serhii Makhno Founder at Sergey Makhno Architects
5
5
4
5
4.75
Valerie Roosma
Valerie Roosma Interior Designer at -
Appreciate the undulating wood deta...
4
5
5
5
4.75
Client
SHISEIDO CO., LTD
Floor area
300 ㎡
Completion
2020
Creative Director / Shiseido Space Design
Rikiya Uekusa
Art director / Shiseido Space Design
Keisuke Hori
Art director / Shiseido Space Design
Eriko kobayashi
Designer / Shiseido Space Design
Yumi kurotani
Designer / NOMURA Co., Ltd.
Toshitaka Nakamura
Designer / NOMURA Co., Ltd.
Ayuko Kaizawa
Designer / NOMURA Co., Ltd.
Echizen Hiroaki
Designer / NOMURA Co., Ltd.
Masumi Hotta
Designer / NOMURA Co., Ltd.
Ayumi salami
Account / NOMURA Co., Ltd.
Msahiro Takamori
Account / NOMURA Co., Ltd.
HIromasa Imaizumi
Account / NOMURA Co., Ltd.
Minami Hiramastu

SHISEIDO has launched SHISEIDO GLOBAL FLAGSHIP STORE in the heart of Ginza, the birth place of the brand SHISEIDO and where people from all around the world visits. The store reflects future vision of SHISEIDO as a global luxurious beauty brand, aims to serve more personalized beauty service to meet more diverse demands customers have today. To make it possible we have merged the latest beauty technology and professional human consultation together to stimulate five senses and offer holistic beauty lifestyle. Our customers can try every products freely and use digital tester to learn further about products, and they can also have personalized consultation to find solutions for specific needs. This store also offers more experimental and immersive services such as “Beauty Charge”, Japan’s first digital beauty meditation experience. SHISEIDO GLOBAL FLAGSHIP STORE is the place to experiment and discover the future of luxurious beauty retail experience. The store reflects SHISEIDO’s core narrative “ALIVE with Beauty”, we offers every experience in the store to fulfil their inner and outer “ALIVE-ness” to empower their own beauty. The design concept of the store is “Japanese Digital Garden”, referred Japanese esthetics of Japanese garden where nature and carefully crafted human design meets. We used natural materials such as Japanese paper, woods and Japanese textile and merge with use of technology to subtly control light and movement of water to define future od “Japanese Beauty” deeply rooted to traditional craftmanship. This is very unique to SHISEIDO which can resonate globally differentiating to the other luxurious beauty brands in the world.