Reading Mi embodies innovation through its biophilic design approach, which integrates natural elements to create a harmonious atmosphere that enhances the customer experience. This approach not only fosters a tranquil environment but also reflects the brand's mission of exploration and seeking, inviting visitors to engage deeply with both the space and the knowledge it offers.
Functionality is evident in the flexible and dynamic layout of the store, which accommodates various customer needs by providing open areas for socializing and private corners for individual reflection. The big-step seating area provides an excellent place for relaxation, supported by the adjacent full-height curtain wall that allows sunlight to flood in, creating a bright and comfortable environment. This design ensures that every visitor can find their own space for contemplation, reinforcing the bookstore's role as a sanctuary amidst the hustle of modern life.
Creativity shines through in the unique design features, such as the abstract flower-shaped ceilings that replace traditional signage, adding an artistic and inspirational touch. The dedicated children's zone encourages curiosity and creativity, offering a playful environment where young visitors can engage with stories and participate in interactive activities. The nature-inspired experience continues in the café zone of the two-story atrium space, featuring a pair of 8-meter-high column bookshelves resembling two towering trees rooted in this space. Customers are enveloped by the interwoven ceiling structure that branches out from these distinctive columns, creating an immersive forest-like experience. The design scheme fully embodies the pursuit of humanistic care, returning to the user's experience and emphasizing the relationship between people and space, fulfilling the concept of "Mi."
Finally, the bookstore exemplifies eco-social impact by creating an inviting environment that promotes mental well-being and cultural growth. It serves as a refuge for individuals seeking tranquility and reflection while also fostering community interaction through scheduled events and shared experiences. Overall, "Mi" stands as a testament to the power of thoughtful design in enriching lives and nurturing the spirit.
Reading Mi, Zhuhai
Panorama Design Group
Silver

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Jessica Dimcevski
Founder and Creative Director
at Blurr Bureau
7
8.5
8.5
7
7.75

Peter Meinders
Lecturer
at Saxion University of Applied Sciences
Fabulous use of wood, bit much toug...
7
7
7.5
7
7.13
Location
Designer
Client
Shenzhen Fr i endship Book City
Floor area
1300 ㎡
Completion
2025
Budget
1000000 RMB
Lighting