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Posti Helsinki 10

Fyra

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Bronze
Riikka Kantinkoski
Riikka Kantinkoski
Riikka Kantinkoski
Riikka Kantinkoski

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Single-Brand Store
5.79
6.13
5.88
5.67
5.87
Farid Ziani
Farid Ziani Partner Architect Designer at KTX archiLAB
6
6.5
5.5
6
6
Dirk Osinga
Dirk Osinga Founder at STUDIOSINGA
Not much information in the project...
5
5
5
5
5
Asif Din
Asif Din Sustainability Director at Perkins&Will
5
6
5
5
5.25
Dennis Vlietinck
Dennis Vlietinck Head of Design at Wink
5
5.5
5.5
5
5.25
Sontaya Bluangtook
Sontaya Bluangtook Associate Design Director at UNStudio
6
5.5
5.5
5
5.5
Anne-Rachel Schiffmann
Anne-Rachel Schiffmann Director of Interior Architecture at Snøhetta
6
7
6.25
6.5
6.44
Deepak Jawahar
Deepak Jawahar Cofounder at The Architecture Story
6
7
6.5
6
6.38
Cathy Figueiredo
Cathy Figueiredo Cofounder at Wanna
5
6
6
5
5.5
Jocelyne Sacre
Jocelyne Sacre Design Strategist at Consultant
5.5
6
6
5.5
5.75
Lisa Adams
Lisa Adams Director of CitizenHKS & Sustainable Design Leader at HKS
6.5
7
6.75
5.25
6.38
Nicolas Delefosse
Nicolas Delefosse Founder and Creative Director at NDDO
Few materials, simple volumes, an i...
8
8
8
7
7.75
Lucy Bagshaw
Lucy Bagshaw Project Director at Tp Bennett
5
5
5
5
5
Gilbert Khalil
Gilbert Khalil Director of Design and Technical Services at Sunset Hospitality Group
6
7
6
5
6
Giovanni Zaccariello
Giovanni Zaccariello SVP Global Visual Experience  at Coach
7
6
6
6
6.25
Klein Dai
Klein Dai CEO at Algebraist Brand Management
6
6
6
8
6.5
Baoyu Tian
Baoyu Tian General Manager at Foshan Shengtianjia Lighting Equipment
5
6
5.8
6
5.7
Liqun Lin
Liqun Lin Executive Director at Xiamen Wenqu Decoration Design
6
6.5
6
6
6.13
Bangsheng Yang
Bangsheng Yang Founder at Yang & Associates Group
6
5.5
6
5.5
5.75
Woody Yao
Woody Yao Director at Zaha Hadid Design
5
5
5
5
5
Designer
Client
Posti Group
Floor area
420 ㎡
Completion
2021
Social Media
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Postal, logistics and e-commerce services

For Finland's largest postal and logistics company Posti’s return to the iconic main postal building of Helsinki, the space was to be transformed into an innovative full-service store where the building’s rich history would be present.

Partnering with the consulting company Motley, the service concept centered on simplicity, delightfulness, and personalised functionality. The spatial design of the space is aligned with the concept of "Everything flows", designed to support the fluidity of store visits, whether customers pick up their parcel independently or prefer a more personalized experience. The bench seat on the window wall reflects the flow of the design.

The color scheme creates harmony in the often time busy environment. Posti's classic brand colors of orange and white are complemented by cardboard brown for warmth, while the mirror-like surfaces enhance the sense of space. The retail space was designed in compliance with sustainable development principles, preserving as much as possible and making use of existing Posti equipment, like old parcel vending machines.

Insightful functionality from Fyra's previous project with Posti, Box by Posti, was to be implemented in the new Posti Helsinki 10 with the use of packaging and recycling points.