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Peaches D8NE

Kovalt Studio

SAVE SUBMISSION
Bronze
Inspired by the dynamic racetracks reminiscent of F1 circuits, we have crafted sofas with curved forms capable of actual movement, evoking a sense of dynamism within the space. - Hong Ki Woong
Presenting the facade image of the cream shop. We've crafted a bold typography cream shop billboard sign, complemented by custom-made OPEN TO PUBLIC furniture placed outside the entrance, creating an inviting and stylish appeal. - Hong Ki Woong
The benches, designed for unrestricted use, offer seamless seating without distinction between tables and chairs, providing freedom and comfort to patrons. - Hong Ki Woong
Inspired by the dynamic racetracks reminiscent of F1 circuits, we have crafted sofas with curved forms capable of actual movement, evoking a sense of dynamism within the space. - Hong Ki Woong

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Multi-Brand Store
6.65
6.93
7.04
4.84
6.37
Client
Peaches One Universe
Floor area
1884 ㎡
Completion
2023
Social Media
Instagram
Finishes

Based on the street car culture, the lifestyle brand Peaches has revamped the mixed cultural space Peaches D8NE located in Seongsu-dong. Aiming not only to appeal to culture enthusiasts but also to provide a unique experience to the general public, Peaches targets a new exploration of lifestyle based on automobile culture. Within three distinct spaces, diverse programs are integrated.

The intention was to exhibit the brand's identity through the adaptable nature of the space, emphasizing the keyword "versatility," allowing it to constantly evolve. Moreover, the objective was to design Peaches D8NE as a unique mixed cultural space by offering diverse possibilities within the space.

Comprising retail, cafe, and F&B establishments, Peaches D8NE was designed with modular furniture, allowing free movement and rearrangement. It was structured to facilitate different types of alterations such as shelves, hangers, and image walls according to requirements. A large table constructed as a stage apparatus is vertically movable and also functions as part of the lighting structure. Additionally, various adaptable furnishings both indoors and outdoors were incorporated to directly engage users in experiencing the brand's image.