Grains of Purity is an installation for the PANPURI Ginza Six signature store. The white powder symbolizes the brand’s main concept, “Purity & Nature”, and a box captures its beautiful and elegant movements. We controlled the seven nozzles above, to make the powder fall both regularly and randomly. The fine powder, layers as time goes by showing the beauty and transitory essence of nature. In the same space, we made a merchandise display with some of their products embedded in the white powder. By its smooth curves and gentle shade of them, we’ve succeeded in enhancing the allure of their products.