The first concept store in Shanghai is located in one of the previous French concessions. The store itself is an architectural montage- a space that embodies the bridges between the authentic and modern, past and present, historical eras and cultures- literally divided into two. One side, straight stepping out from 20th -century Milan, richly ornamented woodwork, floored by dark brown terrazzo, concealed by the paneling, a montage harks back to subtle feeling of Milan post-modernism. The opposite side, designed in a modern appearance, is paved with pink terrazzo, pink bespoke wallpaper and illuminated ceiling highlighting brand’s idea.

The store represents the meeting of two worlds, connected by a sharp division line of two different color terrazzo, reminiscent of the art of terrazzo. Innovated in fifteen century’s Italy, different colors in terrazzo are made from different minerals added into the same base material. The same inspiration on the wall, the pattern of pink bespoke wallpaper illustrates the other Milan icon----Galleria Vittorio Emanuele II，when dark walnut wood meets the pink bespoke wallpaper, the true nature of the brand is made that clear: both temporally and spatially- which, gifted by generation heritage, does not shy away from any creation or combination.