Oikoa, meaning ‘smooth correction’ in Finnish, is a massage boutique in Zwolle, The Netherlands. Oikoa is all about inner self and wellbeing; inviting its guests to leave the outer world behind to recharge in a natural and harmonious environment. The massage boutique is designed as a serene space where guests can focus on themselves. This was achieved by turning the existing extroverted glass cube inside out and placing the organic-shaped central space at the heart of the building, with the treatment rooms situated on the perimeter. Guests enter directly into the core of the boutique; a warm introspective space lined with multiple curved walls, finished in warm oak laths. The curved walls create intimate seating areas, with softly curved benches upholstered in moss green velvet. These are the perfect spots to wait in full comfort and prepare for treatment. The welcome counter placed in the middle of the central space is an offset of the curved walls, clad in speckled off-white rectangular tiles with a solid oak countertop. Behind it, a brass-clad backlit niche with green glass shelves is filled with transparent bottles containing massage oils in all shades of green that create a gentle glow. Guests continue their journey into the private treatment rooms which are all accessible from the central space. The rooms stretch from the entrance doors in the organically shaped walls of the central space towards the glass facade of the building. Floor-to-ceiling, pivoting oak lamellas gently block the views from passers-by when they are closed for treatment. When the treatment rooms are unoccupied, the lamellas can be opened up to allow daylight into the rooms, and tickle the curiosity of passers-by. As the central space, all treatment rooms are finished in natural materials: the natural oak of the curved walls and pivoting lamellas match with the green, rectangular tiles and soft green glass shelves in the brass-clad niche of each treatment room. The floor is covered with recycled linoleum in shades of warm grey with brown speckling. The design of Oikoa locates its guests at the core of the overall space by comforting them on their journey to the treatment rooms. Guests enter the fluid Oikoa spiral and already start getting rid of the energies they carry while arriving into the treatment rooms; where the ultimate physical and mental well-being experience starts. The identity of Oikoa, also designed by Concrete, is based on the feeling of calm after a treatment when the body is untangled and almost feels ‘liquid’. This feeling is reflected in the logo: a liquid oil drop combined with a minimalistic but elegant font. Bright white backdrops and pine green emphasize the natural and harmonious environment of the massage salon, which is further enhanced by a secondary color family of oil drops. Both the oils and colors are derived from Finnish natural elements such as ferns, aspen trees, cloudberries and bellflowers.