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Nomura Group New Vision 2023

no.10, Nomura Co., Ltd.

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Set Design
6.10
6.87
6.40
6.40
6.44
Julie Payette
Julie Payette Cofounder and Partner at v2com newswire
7
6.5
7.5
7
7
Rabih Hage
Rabih Hage Founder at Rabih Hage
7.5
8
5
5.5
6.5
Rene Toneman
Rene Toneman Partner and Creative Director at Silo
6
7
7
7
6.75
Benoit Florençon
Benoit Florençon Photographer at Benoit Florençon
6.5
7
7.5
6
6.75
Jana Kleine-Kalmer
Jana Kleine-Kalmer Interior Designer and Artist at Jana Kleine-Kalmer
6
8
6
7
6.75
Dustin Stupp
Dustin Stupp Creative Director at Vave Studio
The understatement and modest digni...
6
7.5
7
7.5
7
Thomas Tse
Thomas Tse Design Director at Inspiration Group
6
6
7
6
6.25
Yenny Zhang
Yenny Zhang Retail Designer at Nike
5
6.5
6
6
5.88
Christopher Dessus
Christopher Dessus Founder at Paf Atelier
6
6
6
3
5.25
Jason Immaraju
Jason Immaraju Creative Director at NVE Experience Agency
This set design feels very safe & c...
3
6
3
6.5
4.63
Torquil McIntosh
Torquil McIntosh Cofounder at Sybarite
A simple and effective concept. The...
7
7
7
8
7.25
Eric Tsui
Eric Tsui Founder and Design Director at Kingwoo Strategy and Design
6.5
7
7
7
6.88
Rune Ricciardelli
Rune Ricciardelli Creative Director at Visual Display
6.5
7.5
8
7
7.25
Irene del Valle de la Sen
Irene del Valle de la Sen Studio Director at Roth Architecture
6
6
6
6
6
Ben Zhang
Ben Zhang Founder at Shanghai Jielu Decorative Design Engineering
6.5
7
6
6.5
6.5
Client
Nomura
Floor area
150 ㎡
Completion
2023
Social Media
Instagram
Furniture

NOMURA Co., Ltd. is a company active in all areas of space creation, from planning and consulting to design, production, construction, and operation. Since its founding in 1892, the company has continuously provided “joy and inspiration” to numerous people through its space creation business. As the company celebrates its 130th anniversary, it embraces the challenge of exploring the unknown possibilities of space within a changing society and is committed to continuing to deliver “joy and inspiration” to people in the future.

Accordingly, NOMURA held an event to announce a new vision to all its employees and designed the space where it was held. Throughout our 130-year history, NOMURA has inherited knowledge, experience, and tradition from its esteemed predecessors and recognizes the importance of passing these assets along to future generations for further development. With this in mind, a design concept, “the flow of time,” was adopted for the event. The stage area consists of three large semi-circular stages of differing heights, each representing the past, present, and future. Furthermore, small circular stages surrounding the main stage area could serve as both stages and stairs, expanding the range of creative possibilities for the space. The stage performances on top of the stages expressed the past, present, and future through dance and planning, thus integrating spatial design and production.

The material selected for stage construction was lightweight steel, known as light gauge steel (LGS), often used for interior construction. For interior construction, scrap-and-build is carried out in a much shorter span of time than building construction, and a large amount of LGS is discarded each time. As LGS is a material often used for interior construction, instead of simply discarding it after dismantling the stage, we decided to reuse it as interior material in a different location for future space creation projects. By highlighting this base material, which is usually hidden out of sight, and revealing its inherent beauty, we are giving visitors an impression different from the one they had before.

Furthermore, by using LGS for the podium in addition to the stage, we intended to create an opportunity for discovering new possibilities for this material by using it in an unconventional way.