We were commissioned by British luxury brand Mulberry to design a series of interchangeable, geometric fixtures and visual merchandising elements that translated the new visual vocabulary of the brand and Creative Director Johnny Coca.

The brief from Mulberry was to create a simple blank canvas that wouldn’t affect or be affected by any in-store seasonal campaigns, visual projects or the changing collections.

We took inspiration from the new visual identity of the Mulberry brand, from the new logo, graphic layouts and block colour palettes from the re-designed Mulberry website linking the real windows to their digital platform.