Located in Umeda, the heart of Osaka, m-i-d's new concept store, Maison m-i-d 1985, portrays the vibrant and spirited character of Osaka's fashion lovers, with a strong impression of unprecedented bright colours.

Like a lighthouse, the eye-catching store attracts the attention of passers-by on the 4th floor of Hankyu Umeda Department Store, one of Osaka's most popular, long-established yet sophisticated department stores.

The vibrant yellow translucent glass material sets the tone and leads the design for the entire space, which creates the unique identity of the store, even with a variety of finishes and surfaces to unify the overall feel of the space. The first impression of the store is that of a balance between an art installation and a magical space that catches the eye even from a distance.

The different yellow materials, developed specifically for the project, define the different areas according to the characteristics of the collections. The garments, mostly in black and white, stand out in the monochrome environment.

The space is laid out like a labyrinth, with large transparent partitions in yellow glass bricks that reflect and divert the layered space. As if the line reflects upside-down, the louver on the ceiling is organized with the same pitched lines as the glass laid on the floor. The order created by the well-organized line completes a striking yet comfortable impression on your eyes.

Transparent glass on the walls, soft tones of the floor tiles and metal louvers on the ceiling create a rhythmic yet unified space. Light from the ceiling is diffused through latticed metal slats, bathing the entire store in a soft, fresh yellow. As the largest concept store, the space offers the customers plenty of relaxing space to carefully browse selected items, with original comfortable chairs.

The composition of glass brick surfaces and monolithic abstract volumes creates an unexpected, iconic, and memorable retail environment.