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Mahagrid Starfield Suwon

COV Studio

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Single-Brand Store
5.54
6.56
6.65
5.38
6.03
Stefan Weil
Stefan Weil CCO at Atelier Markgraph
A consequence and cleverness. The r...
6
6
6
6
6
Tina Norden
Tina Norden Partner at Conran and Partners
A fun and colourful space with a ve...
6
7
6
6
6.25
Justine Fox
Justine Fox Cofounder | Colour Specialist at Calzada Fox
6
7
5
5
5.75
Veronica Givone
Veronica Givone Managing Director Hospitality at IA Interior Architects
I can imagine a real buzz in here....
7
8
7
6
7
Anne-Rachel Schiffmann
Anne-Rachel Schiffmann Director of Interior Architecture at Snøhetta
6
7
7
5
6.25
Christiaan Fokkema
Christiaan Fokkema Partner at Hollandse Nieuwe
The projects looks like it might ha...
5
7
6
5
5.75
Omar Abdelghafour
Omar Abdelghafour Founder Principal at Light Space Design
5
5
5
6
5.25
Ruud Belmans
Ruud Belmans Creative Director at WeWantMore
While the starting point is definit...
4
6
5
5
5
Leni Popovici
Leni Popovici Founding Director and Partner at KAP Studios
Resourceful and creative design tha...
6
9
8
7
7.5
Gudy Herder
Gudy Herder Trend Consultant at Eclectic Trends
Cleverly integrated street style, i...
6
7
6
5
6
Yifan Wu
Yifan Wu Cofounder at Sò Studio
6
7
6
6
6.25
Mengjie Liu
Mengjie Liu Cofounder at Sò Studio
6
6
5
6
5.75
Sonia Tomic
Sonia Tomic Senior Associate, Head of Furniture & Materials at Universal Design Studio
6
6
6
5
5.75
Liam Doyle
Liam Doyle Principal at Jump Studios
6
6
7
5
6
Designer
Client
Mahagrid
Floor area
98 ㎡
Completion
2024
Social Media
Instagram
Finishes

Mahagrid is a compound word of two words, ‘Maha’, which represents greatness, and ‘Grid’, which means grid pattern, meaning ‘great milestone.’ It implies taking the history of street culture as a milestone and reinterpreting various elements within it from the current perspective.

Starfield Suwon, Mahagrid's first offline store, planned a spatial SI manual with the concept of ‘milestone, higher value than expected’ with these brand values. The direction indicated by the ‘milestone’ was selected as the main design language in spatializing the Mahagrid brand sensitivity, and the direction was attempted to be conveyed through repetition and rhythm through the lightweight materials used in the walls.

Additionally, the use of veneer wood, which contrasts with lightweight metal materials , expressed harmony throughout the space. The strong pattern of the veneer wood was used as a point element. Through the contrast and harmony of various materials, the identity of the space was established, reflecting the philosophy the brand pursues.