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Le Grand Tour

StudioXAG

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Pop-Up Store
5.58
5.38
5.73
4.61
5.33
Oliver Salway
Oliver Salway Founder at Softroom
Given the sculptural beauty of the...
7
5
7
4
5.75
Cameron Fry
Cameron Fry Creative Director at Liqui Group
I can imagine it being a very inter...
6
5
8
3
5.5
Wiebe Boonstra
Wiebe Boonstra Art Director / Co Founder at DUM
I love the sculptural architectural...
6
6
6
4
5.5
Tom Edington
Tom Edington Creative Director at YourStudio
This just makes me smile, from scul...
5
8
8
5
6.5
Giulia Maria Moschen Bracho
Giulia Maria Moschen Bracho Trend Researcher | Futurist at Freelance
The beautiful layering of the arche...
8
8
7
4
6.75
Daisuke Nagatomo
Daisuke Nagatomo Assistant Professor at National Taiwan Normal University
The layers of vault wall create suc...
6
5
7
4
5.5
Sanxia Zhou
Sanxia Zhou Director at Sunshine PR and Frame China
7
7
7
5
6.5
Elena Apiou
Elena Apiou Head of design at Adagio Aparthotels
Very poetic and aesthetical place,...
6
5
8
5
6
Heidi Smith
Heidi Smith Partner at Gray Puksand
5
4
6
4
4.75
William Lim
William Lim Managing Director at CL3 Architects Limited
7
6
7
6
6.5
Valérie Boerma
Valérie Boerma Founder at Barde vanVoltt
7
7
7
6
6.75
Designer
Client
diptyque
Floor area
200 ㎡
Completion
2021

To celebrate diptyque’s 60th anniversary, visitors are given the chance to embark on an immersive, globetrotting extravaganza at The Selfridges Corner Shop. The pioneering parfumerie Maison travels the world from West to East, learning something about five limited edition scented creations at every stop. The first destination on the tour is Paris – a hot air balloon floats above a large labyrinth-like installation of curved illustrated sheets of paper, evoking the archetypal booksellers of Boulevard Saint-Germain, home of diptyque’s first ever boutique. We continue onto Venise, inspired by the gardens of the Serenissima lagoon. Visitors are enveloped in the lush greenery and reflective beauty of the floating city. Moving through to the Greek village of Miliès, which sits at a unique intersection between the Aegean sea and Mount Pelion. Evoking the traditional stone Pelian architecture of the region, an organic installation of blue and ochre amphorae highlight the collectable, scented ceramic ovals that disperse the scent of fig and cypress trees throughout the space. Travelling towards Byblos, the scent of ancient coffee souks beckon visitors. Inside a cabana made of natural cords lays the exclusive candle inspired by the Lebanese city, sat atop a hammered copper pedestal inspired by traditional briki coffee pot. The tour is completed in Kyoto, birthplace of ikebana, the Japanese minimalist art of flower arranging. The heady rose and vetiver fragrance is presented surrounded by a crinkle chiffon curtain where visitors can position their own flower arrangements. During the 4-week pop-up, a schedule of interactive events and workshops including an ikebana workshop, in-conversation with guest speakers from Perfume Society and Elle Decoration further immerse visitors into the world of diptyque.