Journey Overture‧Hidden Gem

For this model home of the off-plan property, we target young people from other cities by combining two bathrooms into a luxurious one and shifting the entrances of bedrooms to offer smooth moving flow. Inspired by the building’s Japanese style, our subtle and succinct design uses vertical lines inside to echo that of the exterior, while circles and curved lines exude the Zen aura with a modern sensibility. Responding to the architectural team’s vision of sustainability and based on the people-centered principle, we create a home reflecting the whole building as a hidden gem in the city, making it as charming and tasteful as a design hotel.

Idea
We see the potential of small apartments at such location and shift target customers to young people from other cities who value a tasteful lifestyle. By combining two bathrooms with showers into one upgraded bathroom with shower and bathtub, the space feels larger and opener. 

Form
Echoing the building, our matching design imbues a low-key luxurious modernity into the brand’s Zen aura. Stone and wood grains interweave while curved lines soften the visual effect. Rusty iron, wood and leather render a sense of craftwork with lighting showing their features.

Function
In the entryway with limited depth, we use the artistic lighting fixtures on the wall to create entrance imagery without obstructing movement. Oval-shaped furniture offers larger usable space for the small apartment, as the layout alteration brings smooth circular moving flows.

Differentiation
In the brand’s people-centered spirit, we think outside the box and propose a new strategy for different customers and lifestyles. The revised layout offers smoother moving flows and adds a sense of stability to the common areas, proactively increasing added value for the client.

Impact
Focusing on simple lines and natural materials, we create the interior echoing the exterior. Blank spaces are left to raise people’s self-awareness and reflect the vision of sustainability, promoting the evolution of home space with people-centered and healthy-living concepts.