The sound of the city – a concept for the first hotel of its kind in the “city of music”. The design was created for a hotel that is a house of music at the same time. It is a place for both local and guest musicians and music lovers to get together for a shared experience of the sound of the city. 

The concept already begins at the entrance, guests enter the new lifestyle hotel via a record store, where the sales counter doubles as the check-in desk. The goal was to design a hotel where musicians and music lovers will immediately feel at home. Accordingly, the concept draws a lot of inspiration from the world of music. 

This concept permeates virtually all areas of the hotel. The soundproof glass cube in the middle of the lobby, to the left of the entrance, calls to mind a recording studio. It can be used either for meetings or, should the occasion arise, for live broadcasts. The lobby is divided into various seating islands. Some of these are surrounded by trellis-like structures reminiscent of open cages, which create a sense of intimacy without cutting these zones off from the rest of the room. The elongated niche along the wall in various shades of red resembles an oversized amplifier, hence its name: the “Red Amplifier”. 

A tunnel-like passage leads along the lobby and past the square-shaped bar through to the conference room. The conference room is divided into three separate areas that can be used separately or joined together to create one continuous concert or event space that is equipped with all the necessary technical fixtures. The hotel is chic, modern and carries the local DNA in each and every detail – whether in the design, the food and drink, or in the entertainment offers. The hotel transforms into a stage for the local music and culture scene, from spontaneous DJ sessions and regular gigs to turntables in the hotel lobby. 

The large cased openings between the hallway and the lobby on the one side and the bar and breakfast area on the opposite side are fitted with industrial-looking roller shutters that can be opened or closed as needed. Their urban, garage-door look is yet another studio reference. The hallway also leads past an open kitchen boasting a neon sign that reads “Würstelstand” (hot-dog stand) which serves breakfast dishes in the mornings and street food in the evenings. 

The hotel a place with a strong connection with the city and is intended as a meeting place for the local scene as well as for musicians and music lovers from around the world. The idea is to experience Vienna on familiar, musical territory. And this experience may also include the expansive view across Vienna from the rooftop terrace with its shiny, golden bar. 

The passages leading to the 163 guest rooms are inspired by nightclub entrances and visually draw on the amplifier motif. And the music theme is also unmistakeable inside the rooms.