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IM Motors Shanghai Auto 2021

Vave Studio & Eventplus Communications

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Welcome to the iconic visitor experience of IM Motors - IM Motors
IM Digi-Art Space - Experience by teamlab - IM Motors
Art Gallery - Artworks by Heatherwick Studio - IM Motors
Welcome to the iconic visitor experience of IM Motors - IM Motors

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Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Trade-Fair Stand
5.04
5.63
5.15
4.05
4.97
Bjorn Verlinde
Bjorn Verlinde Founder at Studio Bjorn Verlinde
4.52
5.74
5.17
4.38
4.95
Amir Idiatulin
Amir Idiatulin Founder at IND Architects
3.74
4.21
3.69
3.83
3.87
Sarah Kennedy
Sarah Kennedy Principal, Interior Design Director at CLB Architects
6.1
6.02
7.07
4.01
5.8
Peter Greenberg
Peter Greenberg Partner at Ester Bruzkus Architekten
5
7.48
5
3.71
5.3
Sarah Nabih Nasif
Sarah Nabih Nasif Lecturer at October University for modern Science and Arts (MSA)
A tres chic design in design lines...
7.74
8.38
7.95
8.02
8.02
Maja Kozel
Maja Kozel Senior Interior Architect at iL Office
4.31
6.31
4.31
4.1
4.76
Alessandro Pulina
Alessandro Pulina Founder and Chief Interior Designer at Pulina Exclusive Interiors
5
5
5
5
5
Lawrence Kim
Lawrence Kim Architect and Professor at A+U Lab and Pusan National University
5.6
6.79
6.02
4.79
5.8
Ray An Chuang
Ray An Chuang Executive VP & Managing Partner at Cheng Chung Design
5.81
5.95
5.6
4.24
5.4
Adam Thompson
Adam Thompson Strategy Director at Amplify
Would love to see more detail, and...
6.01
6.84
5.92
5
5.94
Edmund Sumner
Edmund Sumner Founder at Edmund Sumner Photography
4.66
5.65
5.34
4.66
5.08
Jing Xu
Jing Xu Cofounder at Shanghai Neobio Enterprise Management
5.77
6.05
6.33
4.65
5.7
Michael Lam
Michael Lam Founder and Creative Director at Design Plus Design
5.9
6.58
5.7
4.35
5.63
Katerina Kavazi
Katerina Kavazi Founder at K. Kavazi Interior Design Studio
5
5
5
5
5

Mission In 2021 the new ev brand of IM 智己汽车 was born -jointly founded by SAIC Motor, online retailer Alibaba and Zhangjiang Hi-Tech Group. 

IM what I am
Charged with autonomous driving technologies, outstanding connectivity features and high-end materials, the IM car models are designed entirely around the passengers experience: Intelligence in Motion.

Concept
IM here to drive the electric revolution For the brand’s first auto show appearance, VAVE created a space concept that likewise revolves around the visitor experience. Inspired by the brand’s refined identity we have created an artificial landscape that makes the first appearance iconic with a distinctive design. Made with more than 500 round-shaped steles, evenly distributed on a grid, the architectural landscape invites visitors to go an experience journey and to discover the IM brand DNA.

Realization
Mesmerizing interactive art installations along the way translating the AI features of the car and resonate with the visitors emotions: IM is seeing, IM is talking, IM is feeling, IM is moving. IM Intelligence in Motion Championing the user centric experience, the brand successfully established a unique identity that people can remember, experience and share.