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Idea Shop

Aroma Architecture

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Sponsor
Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Small Office
4.36
6.43
5.07
5.36
5.3
Client
Metzger Rottmann Bürge MRB
Floor area
460 ㎡
Completion
2020

A sparse shop in Zurich was converted into an airy "idea shop" for the creative agency. In the centre is a large table, because cooking and coffee culture are part of the client's DNA. Apart from the installation of 28 workstations, the advertisers had few concrete requirements for the team of architects for the conversion of the noble raw building: what was important to them was a flowing, doorless space in the centre of which a long table with an adjoining kitchen was to be placed. The result is an open, airy and carefully differentiated office landscape that distributes the individual work areas such as meetings, presentations or lunch breaks as a matter of course. Traces of the former use can still be seen today, such as the massive pillars at 7.50-metre intervals that characterise the floor plan, or a level projection on the ground floor that rests from the delivery for lorries. The main room faces the street and is a 4.7 metre high "idea shop". It leads directly to the central table, which already stood in Erlenbach, as did most of the office furniture, by the way. The end of the high hall is formed by a transverse kitchen island above which the agency partners have their workplaces. Attractive meeting zones have been created for cooperative interaction: Stairs as multi-level benches and inspiring seating niches with a view of the street. All fixed fixtures are made of maritime pine plywood. The big challenge was the two different floor levels, because the courtyard-side part is 1.2 metres higher than the street-side part. These were cleverly connected with platforms and seating steps.