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HAMACHO HOTEL

UDS + the range design INC. /MHS Planners, Architects & Engineers Ltd./A.N.D. Nomura Co., Ltd./Teruhiro Yanagihara Studio

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HAMACHO HOTEL is the nucleus of an ongoing effort to vitalize the Hamacho area in Eastern Tokyo. Its bold visual expressions of "Greenery and Craftsmanship" is based on the principal theme of the community vitalization project and became the important attitude in the overall design including branding. The development aimed to become a social hub for locals, as well as becoming a destination for diverse hotel guests seeking a new cultural experience and local engagement. The architectural design interprets “craftsmanship” in selecting materials and detailing. Adopting board-formed concrete and plastering as the main technique, volumes of “greenery” is three-dimensionally stacked to create its articulated facade with a vertical landscape, so the building is covered with the essential concept of Hamacho from the ground to the top. Surrounded by contemporary glass-clad office buildings and tiled residential buildings, hotel’s organic appearance together with the existing street trees suggests a new and pleasant streetscape for the growing community.