The new Gruber-Röschitz Winery is a pioneering achievement in biodynamic winemaking, setting a new benchmark for sustainable production and experiential design in Austria’s Weinviertel region. Thoughtfully crafted to honor tradition while embracing the future, the space reflects the family’s unwavering dedication to sustainability, craftsmanship, and the pursuit of authentic flavors.

At the heart of the winery is an advanced facility that harmonizes traditional craftsmanship with cutting-edge technology. The design maximizes energy efficiency and resource conservation, employing passive cooling techniques, a gravity-fed winemaking process, and a naturally regulated climate through clay plaster walls. A striking aluminum wine display in the tasting room embodies this innovative spirit, juxtaposing modern materials with the warmth of natural elements.

The winery is designed not just for production but for an immersive visitor experience. The intuitive spatial arrangement optimizes workflow efficiency, from grape processing to bottling, ensuring seamless operations. Meanwhile, the visitor center—including a tasting room, shop, and event space—offers an engaging, multi-purpose environment. Panoramic windows frame the surrounding vineyards, turning the landscape into a living backdrop for tastings and events.

Drawing inspiration from the historic Kellergasse, the architecture reinterprets traditional elements in a contemporary way. The interplay of stone, rammed earth, wood, and aluminum creates a striking yet organic aesthetic, while the interior fosters sensory engagement with wine. Every detail—from the earthy textures to the thoughtfully curated lighting—enhances the experience, making wine appreciation both intimate and inspiring.

Sustainability is the guiding principle of Gruber-Röschitz Winery. The use of local, natural materials like earth, stone and wood reduces the carbon footprint, while the winery’s biodynamic approach safeguards soil health and biodiversity. The design encourages social engagement, fostering a deeper connection between visitors, winemakers, and the land. By creating a space that respects nature and nurtures community, the winery not only produces exceptional wines but also cultivates a sustainable future for generations to come.

The Gruber-Röschitz Winery is more than a winemaking facility—it is a celebration of terroir, tradition, and transformative design.