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Funabashiya Concept Store

Supermaniac

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Bronze
interior view - Daisuke Shima
the wooden arch inspired by the wisteria arbor at the entrance - Daisuke Shima
the wooden bars create beautiful curve - Daisuke Shima
interior view - Daisuke Shima

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Material
5.77
6.00
6.38
5.77
5.98
Sandra Adrian Asplund
Sandra Adrian Asplund Creative Director at Asplund Collection Stockholm
5.14
7.23
7.3
5.77
6.36
Guillermo Blanco
Guillermo Blanco Design Director at Worldesignteam
6.12
6.03
6.04
6.05
6.06
Frederik Bellermann
Frederik Bellermann Strategic Marketing Manager at Wilkhahn Wilkening+Hahne
5.95
5.95
6.02
6.45
6.09
James Dilley
James Dilley Director | Head of Hospitality and Interior Design at Jestico + Whiles
8.02
6.63
8.52
6.35
7.38
Paulo Rocha
Paulo Rocha Partner at  KPMB Architects
6
7.5
7.5
6
6.75
Luisa Norbis
Luisa Norbis Interior Designer and Journalist at Luisa Norbis
Again, beauty in the simple . Love...
7.51
7.86
8.07
7.93
7.84
Ava Watson
Ava Watson Multidisciplinary Designer at Ava Watson
6.95
7.38
7.67
6.81
7.2
Nathan Allen
Nathan Allen Head of Global Sustainability Programs & Partnerships at Google
6.19
6.54
7.02
6.08
6.46
Ricardo Seola
Ricardo Seola Creative Director and Photography Professor at Ricardo Seola and NABA Milano
7.02
7.67
7.52
7.6
7.45
Virginia Lung
Virginia Lung Design Director at One Plus Partnership
7.42
6.63
7.02
8.09
7.29
Wang Xiaodong
Wang Xiaodong Principal at Zhejiang University Architectural Design and Research Institute
7.61
8.29
7.62
8.58
8.03
Designer
Client
Funabashiya
Floor area
71 ㎡
Completion
2020
Photographer

BE:SIDE -SWEETS & TREATMENT- “Funabashiya” is a kuzu-mochi (arrowroot mochi) store with a long history since 1805, and this shop is their new conceptual shop focusing on health and beauty. Among numbers of their stores as Funabashiya, the wisteria arbor at their flagship store became iconic to their customer. For their new challenge, we thought it is important to return to their own roots and cherish their long history, so we adopted the iconic wisteria arbor to the design of the whole entrance. Not only this dynamic design of the entrance stands out in the quiet residence area in Aoyama and caught people’s attentions, but it also functions as outside seating for their customers. We used 75mm by 75mm Japanese cypress for curved wood pieces and thinner one for linear pieces, and experimented multiple times and adjusted the angle of the curve and the gap between each piece for aesthetics and better seating experience. This store is composed with 3 area of café, shop, treatment salon. For café and shop area, we kept the color tone as wood and white except for the floor to create clean and calm atmosphere. To emphasize the linear design, the dark grey tiles run from the terrace to the end of the store, and it makes the store look deeper and the terrace roof inspired by the wisteria arbor more dynamic. For shop area, we kept the interior minimum and simple to make their products stands out and carefully plan the lighting to make the space bright enough but not too plain and boring by creating contrast of light. We also designed simple furniture for shop and placed indirect lighting at the bottom, so the big stands do not look heavy and rather floating. For treatment area, we designed the rooms at the back of the store for customers’ privacy. After opening in March, the outside seating inspired by the wisteria arbor is always occupied by their customers and sometime their furred customers as the store offer veterinarian checkup.