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From Draft to Craft

StudioXAG

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www.kristenpelou.com - Kristen Pelou
www.kristenpelou.com - Kristen Pelou
www.kristenpelou.com - Kristen Pelou
www.kristenpelou.com - Kristen Pelou

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Single-Brand Store
5.95
5.99
6.26
5.30
5.87
Only Song
Only Song ISE Development Director at Amer Sports Shanghai Trading
6.1
7.54
6.82
6.18
6.66
Nils Wiberg
Nils Wiberg Interaction Designer at Gagarin
Fun nice use of marble...
5.38
5.38
5.96
3.71
5.11
Christopher Ortiz
Christopher Ortiz Project Designer at VLK Architects
5.25
6
5.25
4.11
5.15
Anthony Monica
Anthony Monica Architect and Asst. Professor of Architecture at Belmont University
Very interesting ceiling and lighti...
6.5
6
6.75
5
6.06
Nicolas Hauvette
Nicolas Hauvette Creative Director at Malherbe
nice shape language...
6.5
6.13
6.79
5.46
6.22
Louise Braverman
Louise Braverman Founding Principal at Louise Braverman Architect
4.32
5
4.27
4.22
4.45
Marcos Aretio
Marcos Aretio Founder at Markmus Design
5.11
5.4
5.69
4.15
5.09
Shawn Sullivan
Shawn Sullivan Partner at Rockwell Group
6.07
5.69
5
4.82
5.4
Sen Lin
Sen Lin Design Director at Gazer Design
6.93
6.04
7.17
6.28
6.61
Alexis Vallégeas
Alexis Vallégeas Cofounder at Aimko
6
6
6
5
5.75
Ziyu Zhuang
Ziyu Zhuang Founder and Principal Architect at Büro Ziyu Zhuang Architects
6.02
6.35
6.74
5.36
6.12
Richard Kylberg
Richard Kylberg CEO and Head of Customer Success at Blink the Design Agency
5.74
6.53
7.41
4.56
6.06
Allison Rowe
Allison Rowe Former Head of Design at SPACE10
Interesting mix of industrial-meets...
5.27
6.84
6.98
5.87
6.24
Maija Kreishman
Maija Kreishman Principal at Michael Hsu Office of Architecture
5.25
6
5.75
4.5
5.38
Paul Clayton
Paul Clayton Architect at Clayton Korte
5.58
6.47
6.41
4.75
5.8
Designer
Client
Christian Louboutin
Floor area
260 ㎡
Completion
2020
Decorative Painting
Production Assistance: Paper Animals
Photography

Sacré bleu, welcome to Christian Louboutin’s latest boutique, where the artisans have left but the store is not yet finished! Located on Paris’s Rue Saint-Honoré and situated over three floors, the 260 square metre space embodies the Maison’s signature style and playful approach. StudioXAG worked with the team at Christian Louboutin to define the creative concept for the store, designed to occupy the space for 1-2 years. The concept speaks to the ephemeral nature of the space, offering elevated storytelling and rich materiality the Louboutin consumer would expect, but without the commitment of a permanent shopfit. Drawing inspiration from the rich heritage of the brand and the quick turnaround of the project, we imagined a store celebrating the beauty of a ‘work in progress’, the craftsmen and artisans working on the store have left in a hurry, giving the illusion that the store is in mid-execution! Their abandoned ladders and toolboxes have been hijacked to show the latest collection. Soaked in a rich vermillion, Louboutin’s signature red hue is present throughout the store, with arches and hand painted designs from the designer’s very first boutique in Paris’s Galerie Vero Dodat punctuating the space. Product plinths elaborately sculpted in lacquered Kraft paper are yet to be unwrapped, sculpturally tied with red rope. Meticulously handcrafted Abyssinian tigers, Siam elephants and Madagascan lemurs have been set loose in the store, some cheekily climbing the walls whilst others delicately balance footwear and accessories from the collection.