5-chōme-9-15 Ginza, Chuo City, Tokyo 104-0061, Japan
An installation that expresses the essence of The Ginza Cosmetics products, which has ability to awaken the innate life force of human beings. The grid pattern, which is the brand identity used in the packaging and visual images of The Ginza Cosmetics, is incorporated into the space through the arrangement of 23 square panels. The transparent, microscopic powder, which is obtained by grinding and refining Aerogel, a transparent heat insulator, is enclosed in 23 panel-type fixtures. The powder dances and flutters like a living thing as it is rotated at random. There is an unpredictable fluctuation and lightness in its behavior, similar to the flow of wind and water, which is reminiscent of the moment when dormant energy is awakened and the powder begins to thrive. The ever-moving and ever-changing window conveys the characteristics of The Ginza's products, which awaken the human life force and create lively and smooth skin, and also creates a high-quality flow in the static retail space.
Flutter
we+
Bronze
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Leni Popovici
Founding Director and Partner
at KAP Studios
Playful and dynamic, this is a crea...
5
7
8
5
6.25
Veronica Givone
Managing Director Hospitality
at IA Interior Architects
7
7
7
5
6.5
Anne-Rachel Schiffmann
Director of Interior Architecture
at Snøhetta
6
6
7
5
6
Gudy Herder
Trend Consultant
at Eclectic Trends
7
7
8
5
6.75
Stefan Weil
CCO
at Atelier Markgraph
9
9
9
6
8.25
Omar Abdelghafour
Founder Principal
at Light Space Design
6
6
6
5
5.75
Justine Fox
Cofounder | Colour Specialist
at Calzada Fox
Enchanting effect to connect enviro...
9
6
8
5
7
Liam Doyle
Principal
at Jump Studios
7
6
6
5
6
Christiaan Fokkema
Partner
at Hollandse Nieuwe
8
5
7
5
6.25
Ruud Belmans
Creative Director
at WeWantMore
9
8
8
5
7.5
Tina Norden
Partner
at Conran and Partners
Really enjoyed the kinetic and play...
8
6
7
5
6.5
Sonia Tomic
Senior Associate, Head of Furniture & Materials
at Universal Design Studio
7
6
7
5
6.25
Anne-Rachel Schiffmann
Director of Interior Architecture
at Snøhetta
7
7
7
6
6.75
Christina Wissing Oppermann
Commercial Director
at Brandt Collective
8
7
7
6
7
Zaiba Mian
Professor
at Humber College
Simple concept which feels more cor...
7
7
7
7
7
Sergio Mannino
Founder
at Sergio Mannino Studio
7
8
7
6
7
Daisuke Nagatomo
Assistant Professor
at National Taiwan Normal University
7.5
7
7.75
5.17
6.86
Designer
Client
THE GINZA CO.,LTD
Floor area
2 ㎡
Completion
2020
Design / Technical Direction / System Engineering
Material Support
tiem factory
Technical Adviser
siro
