What role does money play in society and for the individual? Why do we spend so much time thinking about money? What is money anyway? The Erste Financial Life Park – or simply FLiP – is a free-to-enter, barrier-free and independent exhibition around the topic of money and finance. Situated within the new headquarters of Erste Group Bank in Vienna, FliP is like an educational tour for people working at the bank, as well as for customers and visitors of all ages. FLiP occupies 1500 square metres on three separate floors. Its installations include various interactive displays, but also themed stations, a library, and a special seminar and workshop room. Overall, this creates a place of playful exploration – a chance to ponder over sometimes complex issues. Visitors are given their own personal tablet to browse through more detailed information, take part in team games or solve quizzes all by themselves. There are three tours to choose from, each guiding the visitor from a different angle, with specially adapted content and varying levels of detail. The overall FLiP experience revolves around separate modules: depending on the chosen tour, each station can be mixed and matched with any of the others. The stations may offer different ways of sharing information – each description is tailored to the theme – but the thread of continuity stays the same throughout: the world of finance, from people’s personal saving preferences to the banking system and global networks.