This innovative design project establishes an emotional connection between the structure, products and materials through light effects, contrasts and special perspectives.

Both the architectural design and décor expresses Sicily’s distinctive and vibrant luminosity through chiaroscuro effects. The boutique is a space resembling a compact black volume lit by light projections that illuminate the displayed collections in regular intervals. The 200 projectors on the ceiling move around, switching on and off, making the product burst with colour or remain in the shadow, giving the atmosphere of a sunny day.

The boutique houses the menswear and womenswear collections, clothing and accessories on two levels. The outside of the store is in Arabescato marble, which also covers the inside of the store windows and inserts itself in the display cases for small leather goods. Meanwhile, the majestic panel in front of the entrance with the Dolce & Gabbana sign is in black Carnico marble. The floor of the boutique is tiled with black ceramic. The large gold staircase attracts attention like a huge candle at the center of the space while also transmitting a sense of strength and confidence.