Enjoy 2 free articles a month. For unlimited access, get a membership now.

Deca & Hydra - Expo Revestir 2017

GTM Cenografia

SAVE SUBMISSION

1 / 10

Designer
GTM Cenografia
Client
Deca (Duratex S.A.)
Floor area
940.00 ㎡
Completion
2017

Projected to the market leaders brands Deca and Hydra, the stand presented a modular facade with nearly 10.000 paper and acrylic drop-shaped elements. It was designed with the intention of surprising and generating curiosity to see thru what was been shown inside, and to understand which material was the drop itself.

Inside, the stand presented decorated spaces for bathroom and kitchens solutions, including products and technologies that required the use of closed water cycle to explain operation effectively.

A special setting of spaces arranged on a rotating floor was created to exhibit four different personal taste profiles.
For example, a bathroom according to who prefers a functional and practice space, other to those who likes to stay in a environment more visual and attractive, always alternating, so that they were seen from any point.

A swivel sculpture of faucets was fixed from the ceiling to display nine metal finishing types of Deca's De Coat portfolio from an artistic perspective and bringing movement to that area too.

An internal grandstand welcomed the visitor for a break, allowing recharging of mobile devices, and also becoming the place to watch lectures held inside the stand. On the lateral sides of the facades, benches with power plug also invite the visitor to a pause.

From the open mezzanine, which shelters the meeting room and the lounge bar for business service, public could see the exhibition and some part of the trade fair.