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Cloud View Sales Center

Enjoy Design

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Multi-Brand Store
5.08
5.44
5.11
5.00
5.16
Ludmila Machado
Ludmila Machado Founder at Aurora Design
the dialogue between set design and...
5
7
6.2
5.5
5.93
Weiping Lin
Weiping Lin Founder and Design Director at Lin Wei Ping Design Consulting
5
6
5.5
5
5.38
Michelle Smith
Michelle Smith Associate Designer at M Moser Associates
5
7
7
5
6
Mark Timo
Mark Timo Founder at De Interieur Club
6
7
7
5
6.25
Luca Macri
Luca Macri Partner at Lamatilde
5
7
7
4.5
5.88
Drew Gilbert
Drew Gilbert Design Manager at OBMI
5
6.42
6.18
5
5.65
Apoorva Shroff
Apoorva Shroff Founder at lyth Design
6
6
6
6
6
Isabelle Kievenheim
Isabelle Kievenheim Head of Store Development at & Other Stories H&M Group
5
8
8
4
6.25
Marcel Häusler
Marcel Häusler Creative Director at Karl Anders
7
7
7
5
6.5
Alessandro Ranaldi
Alessandro Ranaldi Head of Workplace Consultancy at Foster and Partners
5.5
7
6.5
5
6
Juan Alberto Andrade
Juan Alberto Andrade Founder at Juan Alberto Andrade
4.19
4.19
4.21
4.21
4.2
Llisa Demetrios
Llisa Demetrios Chief Curator at The Eames Institute of Infinite Curiosity
6
7
7
5
6.25
Terry Xu
Terry Xu Chief Designer at Masanori Design Studio
6
7
6
5
6
Yuan Jiang
Yuan Jiang Cofounder at Soda
5
5
5
5
5
Designer
Enjoy Design
Client
China Overseas
Floor area
1216 ㎡
Completion
2021
Chief Designer
EnjoyDesign

In the Project of Guangzhou Cloud View Sales Center, the operation team of China Overseas Group made a new exploration of the mode of "Mix community Business of residential real estate", combined with the concept of contemporary living requirements, and cooperated with the well-known aesthetic lifestyle brand "Fang Suo" to create the "FUNZONE Living Room". 

The combination of "real estate + brand" customized a leisure aesthetic space for the community for long-term use in the future. As the interior designer of the project, ENJOYDESIGN combined the research results of the target customer group and the needs of both the owner and the space operator to create a stylish-boutique-hotel-quality living space, with aesthetics and humanization, which is based on the core needs of the users. 

This is a community building from the proposal of a better life to the realization of it, as well as a fusion product of humanization and aesthetic lifestyle. ENJOYDESIGN aims to be long-termism, starting from humanistic care and life scenes, and promoting the convergence of commercial, experiential and cultural activities with spatial planning, giving local residents a promise of "what you see is what you get". Pursue the past, explore the future.

ENJOYDESIGN continues Fang Suo's life aesthetics culture in the design. Starting from five scenes of floral experience, aesthetic bookstore, coffee light food, taste of spices, and vigorous sports, ENJOYDESIGN interprets the concept of "OLD MEETS NEW" and creates an FUNZONE living room bearing traditional civilization and future hope, to realize a virtuous cycle of neighborhood integration, common culture and shared formats of business.