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Clinskin

E Studio

SAVE SUBMISSION
Bronze
At the entrance of the space sets a giant whitewall, where moving lights are projected, like baby skin which is flawless and bright. - Zhang Chao, Luo Canhui
Each room is heavily decorated with corduroy cloth and a curved ceiling to simulate a cocoon, where visitors are sheltered from the passing of time by restoring the inner peace. - Zhang Chao, Luo Canhui
Dynamic lights are projected upon, providing auxiliary lights for wearing makeup with a tranquil atmosphere as well. - Zhang Chao, Luo Canhui
At the entrance of the space sets a giant whitewall, where moving lights are projected, like baby skin which is flawless and bright. - Zhang Chao, Luo Canhui

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Wellness Space
5.68
6.35
6.20
4.54
5.69
Designer
Client
Clinskin
Floor area
200 ㎡
Completion
2021

The edge of the ceiling bends upwards and introduces a glimmer of artificial sunlight in,leaving a large blank space while gray sets the tone for the lobby. A crescent-shaped leather bench surrounds the square space, implying a sense of security. 

The space reinterprets the public's stereotype of scientific and technological beauty with hazy, transparent and lightweight materials. Defying aging with technology is about precise control over time, which should be gentle and rational, not a radical reversal. Multi-layered dreams are first described in Chuang-tzu's on leveling all things, where a person who didn’t realize he was dreaming until being woken up by something in a dream, ended up finding himself in another dream. At the end, the person finally woke up and returned to the reality after having this situation again and again. 

What people see in their dreams are often difficult to depict, and the projections of their minds are far from realistic, but that doesn't mean they look strange in the dream. Inside the store, circles are overlapped, circulated and conflicted with each other, together with the wall decorative lights, to levitate this narrow space. Each room type is a layer of dreams, giving dreamers realistic revelations in an illusory dream. Each room is heavily decorated with corduroy cloth and a curved ceiling to simulate a cocoon, where visitors are sheltered from the passing of time by restoring the inner peace. 

The brand upgrade is based on accurate positioning of the audience. Contemporary urban women have independent aesthetic and choice of consciousness. Instead of following the trend, or pursuing flashy experience, they prefer professional, careful, efficient and ultimate skincare experience. This is what CLINSKIN offers by emphasizing the "uniqueness" and “distinction”of professional aesthetic and service. In the context of phenomenal collective consumption and radical business iterations of the beauty industry, brands keep seeking for new markets and directions, and this case is only a fresh start by E Studio and CLINSKIN to explore the boundaries and possibilities of the industry.