CLICK Bar was a temporary bar during the PITTI fashion show of 2019 made of curtains, pastel colors, neon light and a simple kind of interactivity. The concept is a setting to be discovered behind wavy curtains, in pink and ocean tone, that proposes a simple, almost child-like interaction: CLICK and listen to messages from 2 big speakers, CLICK and get a souvenir sticker from a machine, CLICK and large lampshades with LED and neon letters change color, spin the 3 wheels of fortune which stop with a CLICK and receive an answer about "love / career / health." You could enjoy a drink, a snack plus an emotion and an answer on 2 big tables or on paper benches and stools scattered along the corridors. Everything is designed to evoke a positive atmosphere given off by the pastel colored walls, floors and furniture, cute neon light messages, and playful suggestions from the interactive touch points. In a world where interaction is mainly a UX interface, where the success of a project depends on how instagrammable it is, I propose an "analogic" and youthful interpretation of the CLICK, because the project was set at Pitti Bimbo ("Bimbo" meaning "child" ) fashion show, but also because in such a quick kind of show I think people need to feel “present”. And the CLICK BAR – where users stop for a while - is the right place to get involved. That's why I have worked on different kinds of interactions: the emotion of sound / lights / colors, the rational/irrational answer by the wheels of fortune / the souvenir of the experience, so to engage people on different levels. Consider that everything but the seats was specifically designed by my office: from the moquette inlay to the big lampshades, from the door frames to the messages written in the stickers.