WHAT IS CEEC ?

CEEC is a 30,000 sqm. retail space for China’s most advance hi-tech companies to showcase their latest technologies and products.

WHY GOING TO A MALL WHEN MOST PRODUCTS CAN BE PURCHASED ONLINE?

Our answer to the question is: Human interactions and community. Products and technologies will always be replaced by newer ones but human activities endure for the enjoyment of people.

MULTIPLY BY DEDUCTION

Human activities multiplied by reflection. The use of mirror-finish stainless steel is reinterpreted and selectively executed at the key spaces along the main pedestrian flowline, reflecting the surrounding people and activities. Distilling away all the unnecessary decorations, the reflection spotlights the existence of community.

Flexibility multiplied by modulation. The palette of major materials is deliberately restricted to aluminium, stainless steel and stone to maintain the atmosphere of purity. The subtlety of materials makes the products the centre of attention. All the floor, partitions, ceiling panels, furniture and display systems are on a grid system and interchangeable for future modifications, adapting to the short life cycles of hi-tech industry.