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British American Tobacco Bucharest

Lemon Office Design

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Sponsor
Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Co-Working Space
3.63
4.70
3.73
4.20
4.07
Dustin Stupp
Dustin Stupp Creative Director at Vave Studio
4
6
4
5
4.75
Rabih Hage
Rabih Hage Founder at Rabih Hage
4
5
4
4
4.25
Rene Toneman
Rene Toneman Partner and Creative Director at Silo
The project misses the opportunity...
4
5
4
4
4.25
Benoit Florençon
Benoit Florençon Photographer at Benoit Florençon
4
5.5
4
4
4.38
Jason Immaraju
Jason Immaraju Creative Director at NVE Experience Agency
This project missed the mark for me...
2
5
2
3
3
Irene del Valle de la Sen
Irene del Valle de la Sen Studio Director at Roth Architecture
4
5
4.5
5
4.63
Ben Zhang
Ben Zhang Founder at Shanghai Jielu Decorative Design Engineering
4
5
4
4
4.25
Yenny Zhang
Yenny Zhang Retail Designer at Nike
5
5
4
5
4.75
Christopher Dessus
Christopher Dessus Founder at Paf Atelier
4
4
4
4
4
Rune Ricciardelli
Rune Ricciardelli Creative Director at Visual Display
2
4
3.5
4
3.38
Jana Kleine-Kalmer
Jana Kleine-Kalmer Interior Designer and Artist at Jana Kleine-Kalmer
3
5
4
4
4
Julie Payette
Julie Payette Cofounder and Partner at v2com newswire
4
5
4
4
4.25
Thomas Tse
Thomas Tse Design Director at Inspiration Group
4
5
4
4
4.25
Torquil McIntosh
Torquil McIntosh Cofounder at Sybarite
Although a modular and adaptable sp...
2
2
2
4
2.5
Eric Tsui
Eric Tsui Founder and Design Director at Kingwoo Strategy and Design
4.5
4
4
5
4.38
Client
British American Tobacco
Floor area
9578 ㎡
Completion
2023
Budget
€ 4,323,357.24
Social Media
Instagram Facebook Linkedin
Furniture
Lighting
Furniture

The Future is Now: BAT's Office of Tomorrow

The project stands as a revolutionary approach to office design, merging form, function, and the user-friendly approach into a cohesive whole. This space is more than an aesthetic statement; it's an embodiment of the company's core values—innovation, collaboration, and sustainability — materialized in an environment that vibrates with the collective energy of its people.

Upon entry, visitors are welcomed by a reception that strikes a perfect balance between technology and contemporary elegance. The strategic use of ambient and indirect lighting not only accentuates the modernity of the space but also creates a focal point at the reception desk, which glows invitingly. This area sets the stage for the experience of the office as a place that both impresses and welcomes.

The workspace is designed for adaptability, featuring a central lounge with modular seating that promotes spontaneous interaction and embodies comfort. The deliberate choice of a vibrant color palette — shades of blue, joyful oranges, and a touch of nature — all infused the space with a creative pulse. This energetic environment is harmonized with biophilic design elements that reinforce the organization's dedication to its employee’s well-being and ecological responsibility.

Each zone within the office is a deliberate tribute to the company’s vision, crafted to support the dynamic flow of ideas. The office does not just exist within the bounds of its walls — it is a curated experience, designed to foster growth and flexibility in a way that resonates with the company’s progressive DNA.

To conclude, this project is not just a showcase of modern design but a witness to a workspace that can genuinely encapsulate a company's identity and motivation. Every aspect, from the careful selection of textures and colors to the flow of spaces, contributes to a narrative that speaks of the company's journey, its vibrant team, and the impactful legacy they strive to build.