studio karhard® were invited to create an eyewear store. It is located on one of Berlin’s busy shopping streets where a number of opticians have already been established.

At Brillen in Mitte everything is focused on the individual customer experience. Therefore the layout of the store is closely based on the concept of a bar rather than a shop. There is a bar counter in the front part and a lounge area with sofas and a glass mirrored wall in the back.

The space is dominated by the two-story staircase, which consists of a solid stone base and a floating upper part made of painted perforated metal.
Part of the staircase sculpture is a programmable light installation which connects the two levels of the store.

The carpet flooring and the curtains determine the atmosphere on the first floor. Glasses are being presented on sliding gondolas.