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Beijing Zhongshuge Lafayette store

X+Living

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Multi-Brand Store
6.80
5.47
7.20
4.67
6.03
Hooman Balazadeh
Hooman Balazadeh Founder at Hooba Design
6
6
5
4
5.25
Howard Duffy
Howard Duffy Founder at HTDSTUDIO Arkitekter AB
Space forces visitors into a 'movem...
8
6
9
7
7.5
Tracey Wiles
Tracey Wiles Principal at woods bagot
An alternative playful approach to...
6
4
6
5
5.25
Franziska Heuschkel
Franziska Heuschkel Founder at Space & Pepper
An impressive visual narrative, car...
6
4
8
5
5.75
Lauren Touhey-Otto
Lauren Touhey-Otto Head of Design at Kinzo Architekten GmbH
Interesting effect! But not really...
8
5
7
4
6
Hana Ahriz
Hana Ahriz Co-founder at Space & Pepper
There is a real effort/work in havi...
8
4
7
5
6
Mark Anderson
Mark Anderson Architect at Mark Anderson Design
In viewing the project, the physica...
8
6
8
5
6.75
Sam McMorran
Sam McMorran Strategy and Design Director at IDEO
Great play on materiality in depth...
8
8
9
5
7.5
Vivian van Schagen
Vivian van Schagen Founder at The Invisible Party
Great poetic narrative of creating...
6
5
6
4
5.25
Bhavin Taylor
Bhavin Taylor Founder / Interior Designer at Bhavin Taylor Design
As much as there are some interesti...
5
4
6
4
4.75
Vicki Spielmann
Vicki Spielmann Group Creative Lead, Head of Brand Experience at Google
Mesmerizing. Great use of materials...
10
8
10
5
8.25
Nic Lee
Nic Lee Design Director at Waterfrom Design Co., Ltd
5
6
6
6
5.75
Puri Lighting Design
Puri Lighting Design Design Director at Beijing Puri Lighting Design
6
7
9
5
6.75
Agnes Kwek
Agnes Kwek Design Ambassador at DesignSingapore Council
6
4
6
4
5
John Allsopp
John Allsopp Architect at John Allsopp Studio
6
5
6
2
4.75
Designer
Client
Shanghai Zhongshu Industrial Co., Ltd.
Floor area
1110 ㎡
Completion
2020
Interior designer

It’s the second time for Zhongshuge bookstore to land in Beijing. This time it joins Lafayette department store, where the classical gardens and the reading space collided from three different perspectives in the fashionable commercial area. With reference to the expression techniques of Chinese classical gardens, the designer connects various functional areas with different formats of space layout, and sketched the flowing path for consumers to explore. The bookshelves are both a canvas and a wall, making the door porch like a painting unfolding gradually. In the doorway, it is faintly visible the depth of the space, which makes people can’t help but walking into the bookshop for exploration. In the conceptual area, the designer creates an elevation difference transformation by using the ladders to make the space pattern fluctuate and even the wandering walk will present a rhyme. Using perspective relations to create a visual illusion experience, the arches are nested and intersecting, and all of the beautiful sceneries are within eyesight. The charm of the changing scenery in the classical garden not only appears everywhere, but the refraction of the mirror surface also gives this phantom realm a kind of surreal sensory impact. Evolved from the form of classic "Moon Gate", various circular holes were spread in the space. Apart from acting as a traffic corridor connects spaces, some of them even function as frames displaying exquisite view in them. With the traditional decorative usage of classic "Moon Gate" been abandoned and the application range expanded, it has become a symbol, a link and thus presented more possibilities in space. Making use of the arched shape, the designer has also built several resting couches, so that the symbolized arched door has the dual meaning of function and aesthetics. The cashier constructed by terrazzo material are the same with those in the cafe. The arrangement of tables and chairs in the cafe is distributed casually but in great order, simulating a gathering of ancient people in a famous Chinese painting called ‘Qu Shui Liu Shang’. The shared tables and chairs enable the crowd to sit next to different social needs and constitute the elegant and interesting scene together. Behind the door where you find a bamboo forest is the cultural and creative area. The extremely simplified wood branches, through the skillful arrangement, have completed the turn from microscopic image to macroscopic view. A line has been drawn between two wooden branches, and a special poster or book display booth is formed, which fully satisfies the owners' diversified operation needs. The straight-line action path of readers is decomposed, and the ease of walking in bamboo groves is a delicate mood experience that designers present to readers. Through the bamboo grove and walking into the study hall, the designer created a ceremonial and secluded elegant atmosphere by using the central symmetrical layout of traditional architecture. The bookshelf is inspired from screen art, on the back of which is the lamp box acting as a light source. The warm glow from the paper pane fell on the face of the reader, creating an antique flavour. The children's library is a unique world built for kids. The environmental-friendly paint was used in the whole area to provide a safe and fresh environment for kid. The designer used simplified lines and figures to create a cartoon city. Wavy streamlines is for river and sphere for cornices. The strokes imitating those by children have painted a vivid picture of ancient buildings.