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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Material
7.57
7.43
8.14
5.29
7.11
Ad de Hond
Ad de Hond Founder and Creative Director at ADH.design
I like the form language and the fa...
7.06
7.03
7.39
7.05
7.13
Simon Schmolling
Simon Schmolling Head of Architecture at Meiré und Meiré
6.5
7
7
6.5
6.75
Catalina Soffia Baeza
Catalina Soffia Baeza Creative Director at Yáneken
6.56
7.25
7.75
6.16
6.93
Darren Xu
Darren Xu Founder and CEO at Spider Creative
5
5.31
5
5
5.08
Mauro Brigham
Mauro Brigham Founder and Creative Director at ncbham
The spatial design effectively inte...
6
4.5
7.25
5.5
5.81
Katie Kasabalis
Katie Kasabalis Cofounder at Kasawoo
7
6.34
6.47
5
6.2
Asha Sairam
Asha Sairam Principal at Studio Lotus
Clever use of a single gesture to c...
7.75
7.9
7.8
8
7.86
Philip Staszewski
Philip Staszewski Partner Architect at Ivy Studio
7
6
7.5
5.5
6.5
Daniel Kaven
Daniel Kaven Co-Founder at William Kaven Architecture
5
6.1
4.52
5.67
5.32
Mark Bithrey
Mark Bithrey Founder and Creative Director at B3 Designers
Simplicity at its best. Beautifully...
8
7
8
6
7.25
Andrew Martin
Andrew Martin Founder and Creative Director at AMD Interior Architecture
6
6
7
5
6
Pengzhan Du
Pengzhan Du Chief Architect at Engineering Design Management Center of Bureau of public works of Shenzhen Municipality
7
6.8
6.5
6
6.58
Zhongli Wang
Zhongli Wang Partner at Catanian
5
5
5
5
5
Lindsay Roth
Lindsay Roth Design Director at Gensler
7
7
8
3
6.25
Steve Lastro
Steve Lastro CEO and Future of Living Advisor at Linq-X
7
6
7
5
6.25
Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
GRAND JURY VOTES
Shortlisted - Window Display of the Year
8.00
7.18
8.22
6.34
7.43
Ad de Hond
Ad de Hond Founder and Creative Director at ADH.design
I like the form language and the fa...
7.06
7.03
7.39
7.05
7.13
Simon Schmolling
Simon Schmolling Head of Architecture at Meiré und Meiré
6.5
7
7
6.5
6.75
Catalina Soffia Baeza
Catalina Soffia Baeza Creative Director at Yáneken
6.56
7.25
7.75
6.16
6.93
Darren Xu
Darren Xu Founder and CEO at Spider Creative
5
5.31
5
5
5.08
Mauro Brigham
Mauro Brigham Founder and Creative Director at ncbham
The spatial design effectively inte...
6
4.5
7.25
5.5
5.81
Katie Kasabalis
Katie Kasabalis Cofounder at Kasawoo
7
6.34
6.47
5
6.2
Asha Sairam
Asha Sairam Principal at Studio Lotus
Clever use of a single gesture to c...
7.75
7.9
7.8
8
7.86
Philip Staszewski
Philip Staszewski Partner Architect at Ivy Studio
7
6
7.5
5.5
6.5
Daniel Kaven
Daniel Kaven Co-Founder at William Kaven Architecture
5
6.1
4.52
5.67
5.32
Mark Bithrey
Mark Bithrey Founder and Creative Director at B3 Designers
Simplicity at its best. Beautifully...
8
7
8
6
7.25
Andrew Martin
Andrew Martin Founder and Creative Director at AMD Interior Architecture
6
6
7
5
6
Pengzhan Du
Pengzhan Du Chief Architect at Engineering Design Management Center of Bureau of public works of Shenzhen Municipality
7
6.8
6.5
6
6.58
Zhongli Wang
Zhongli Wang Partner at Catanian
5
5
5
5
5
Lindsay Roth
Lindsay Roth Design Director at Gensler
7
7
8
3
6.25
Steve Lastro
Steve Lastro CEO and Future of Living Advisor at Linq-X
7
6
7
5
6.25
Designer
Client
THE GINZA Co., Ltd.
Floor area
2 ㎡
Completion
2020
Design / Contractor

THE GINZA's cosmetics are born from the wisdom of human beings and minerals born from the earth. By using rock salt and acrylic cubes, the installation conveys THE GINZA's stance of looking at life from its roots and leading to healthy skin. Inspired by a traditional Japanese toy called "Yajirobe" (Balancing Objects), the object has a precise acrylic cube as a fulcrum, a symbol of artificiality, and rock salt, a symbol of nature, at both ends of the stick. As no two pieces of rock salt are the same, the fulcrum of the acrylic cube can be adjusted to maintain the balance of the object. The objects are balanced in different ways, some horizontal, some tilted to the extreme, to convey THE GINZA's respect for the vitality of nature and to show that products are born from a very delicate balance. The objects, which look as if they are about to fall but do not, bring a sense of dignified tension and playfulness to the high-quality shop.