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Aqualex Concept Store

Maister

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Bronze
At the entrance of the Concept Store - Cafeine
Icone - Iconic drinking water stand - Cafeine
EXclusively design water bottles - Cafeine
At the entrance of the Concept Store - Cafeine

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Single-Brand Store
6.70
6.57
6.94
4.86
6.27
Sandra Adrian Asplund
Sandra Adrian Asplund Creative Director at Asplund Collection Stockholm
5.14
7.23
7.3
5.77
6.36
Guillermo Blanco
Guillermo Blanco Design Director at Worldesignteam
6.12
6.03
6.04
6.05
6.06
Frederik Bellermann
Frederik Bellermann Strategic Marketing Manager at Wilkhahn Wilkening+Hahne
5.95
5.95
6.02
6.45
6.09
James Dilley
James Dilley Director | Head of Hospitality and Interior Design at Jestico + Whiles
8.02
6.63
8.52
6.35
7.38
Paulo Rocha
Paulo Rocha Partner at  KPMB Architects
6
7.5
7.5
6
6.75
Luisa Norbis
Luisa Norbis Interior Designer and Journalist at Luisa Norbis
Again, beauty in the simple . Love...
7.51
7.86
8.07
7.93
7.84
Ava Watson
Ava Watson Multidisciplinary Designer at Ava Watson
6.95
7.38
7.67
6.81
7.2
Nathan Allen
Nathan Allen Head of Global Sustainability Programs & Partnerships at Google
6.19
6.54
7.02
6.08
6.46
Ricardo Seola
Ricardo Seola Creative Director and Photography Professor at Ricardo Seola and NABA Milano
7.02
7.67
7.52
7.6
7.45
Virginia Lung
Virginia Lung Design Director at One Plus Partnership
7.42
6.63
7.02
8.09
7.29
Wang Xiaodong
Wang Xiaodong Principal at Zhejiang University Architectural Design and Research Institute
7.61
8.29
7.62
8.58
8.03
Designer
Client
Aqualex
Floor area
250 ㎡
Completion
2022
Budget
EUR 600,000
Social Media
Instagram Facebook Linkedin Pinterest
Furniture
Finishes
Sanitary

On the Kustlaan in Knokke-Heist, one of Flanders' hotspots, AQUALEX is opening its first concept store. A shop full of water taps? Nah. AQUALEX aims higher and looks further. Think rather of a world of experience dedicated to one of the most essential and evocative phenomena on earth: water. It is not easy to pigeonhole new concepts like the AQUALEX concept store. It can best be described as a combination of art gallery, showroom and themed space. Art gallery: you look at and buy art collections and exclusive objects. Showroom: you can discover AQUALEX's very latest tap creations. Themed space: everything revolves around one theme, water. The interior was designed by the design studio Maister. 

The cylindrical central tube draws you in and lets you discover the works of art, design objects and AQUALEX creations through different compartments. The ground floor contains a bar, with sitting and meeting areas. The building initially presented Maister with some challenges: it is narrow, low and deep - just the opposite of what you would expect from a showroom. But that is how it goes with creative minds: they turn apparent disadvantages into unique assets. The choice of a central cylindrical corridor emphasises the specific features of the building and ensures that passers-by are sucked into the space. This tube, a two-and-a-half metre high wave through which you navigate as a curious surfer, is divided into compartments. 

This layout invites you to look around and immerse yourself into works of art, exclusive design objects and the latest AQUALEX tap designs. All creations are related to water and encourage you to look at the phenomenon of water and drinking water from a different perspective.