The prevailing New trends in the Chinese retail sector has made the re-transition from online to offline. AnyShopStyle promotes Chinese designers a small but developing market promoting the transition between being Made in China, to Designed in China. This current small market requires the engagement between like-minded communities whose attention is no longer solely focused on large brands. In a country where your whole life can be organized from your sofa, belies the fact that shopping is a social activity it cannot be replaced or substituted by online activities. The act of disconnection is the urge for social interaction. Like with any architecture we construct, our interest is placing “people” at the center of design. Exploring the idea of social places and taking the Neolithic campsite as the primitive gathering spot. Drawing inspiration from this the most basic of architectures we abstracted a program arrangement using modern materials but maintaining a sentiment of this environment. The architectures as a result appear looser with geometric subtlety. What it feels, transcends priority over an ability to hold the gaze in an image. Inspiration for the project came directly from the brand “We want an online + offline platform for emerging Chinese designers who we don’t judge, we help them build their brands with the right customer. If fashion can be inclusive, how to create a democratic space for display"
Any Shop Style Concept Store
waa (We Architech Anonymous)

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Designer
waa (We Architech Anonymous)
Client
Any Shop Style
Floor area
250.00 ㎡
Completion
2017