Angel Care Pharmacy embraces the belief that small actions can bring about significant change within a community and beyond. While its curated and modern design may appear unconventional in the neighborhood, its purpose is precisely to inspire transformation. The pharmacy is driven by the aspiration to positively impact people's lives and extend support to those in need. Angel Care Pharmacy strives to ignite a larger movement that encourages other businesses and residents to rejuvenate their shops and streets by serving as a renovation, redesign, and cleanliness catalyst.
Drug Epidemic Background
In recent years, Philadelphia has experienced the effects of the US drug crisis, mainly related to addiction to the painkiller OxyContin and its cheaper and more deadly substitute Fentanyl. The city is facing an urgent need for significant assistance to combat and reverse this dramatic trend effectively.
The Branding
SMS worked closely with the owner to define the brand's mission and values, crafting a space that reflects the pharmacy's principles. Its mission statement reads, "To provide the community with the best medical supplies and care they need," while its vision is "To create an impact on society by caring for the people and their needs."
The overall branding draws inspiration from the pharmacy's mission, focusing on community, care, and compassion. The logo prominently showcases an angel wing, symbolizing protection and care.
Sustainability
Angel Care Pharmacy is also planting the seeds to ignite change in pharmacies' operations by embracing compostable vials and bags instead of plastic packaging (probably the first US pharmacy to do so). With 60,000 prescriptions filled annually on average by each local pharmacy, this shift would have profound implications. Even in this field, Angel Care Pharmacy hopes a small example will trigger a much greater change within the industry and the world.
The Space
The pharmacy is housed within a building originally divided into two separate units by a structural wall. To create a functional retail space, the demising wall was carefully opened in two sections, connecting the two areas. A new partition was constructed to separate the RX space from the retail area. Due to budget constraints, the design focused only on the most essential visual and functional aspects.
The front section of the pharmacy is dedicated to the retail space, providing a warm and inviting atmosphere for customers to browse and wait for their prescriptions. To streamline the process, two windows were designated for medication pick-up and drop-off, ensuring convenience for customers.
Behind the scenes, the back area is specifically designed to accommodate the needs of pharmacists and production activities. Furthermore, a private consultation room allows customers to engage in confidential conversations with pharmacists, ensuring complete privacy and personalized care.