Every single one of us is a living, breathing collection of data. Ancestry can take that data — any kind of data, really — and translate it into stories of human connection. The story of Ancestry itself is a tale of family, genealogy, migration, and attention to detail. Rapt Studio designed each element of the new Lehi, Utah headquarters to display the work of the company and highlight the importance of social connections. The design shows firsthand how historical imagery gets personal in context. To create the company’s ideal space, Rapt Studio brought all these components together, turning abstract ideas into something you can touch, see, and feel.