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Alvic Blue Moon Lounge Bar

Héctor Ruiz Velázquez

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Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
JURY VOTES
Trade-Fair Stand
6.91
6.37
7.10
5.85
6.56
Howard Duffy
Howard Duffy Founder at HTDSTUDIO Arkitekter AB
Somewhat nostalgic, but fresh. If...
7
6
6
5
6
Franziska Heuschkel
Franziska Heuschkel Founder at Space & Pepper
This time the blue pill takes you i...
8
7
8
8
7.75
Hooman Balazadeh
Hooman Balazadeh Founder at Hooba Design
8
7
8
5
7
Nic Lee
Nic Lee Design Director at Waterfrom Design Co., Ltd
7
7
8
7
7.25
Bhavin Taylor
Bhavin Taylor Founder / Interior Designer at Bhavin Taylor Design
7
7
8
6
7
Hana Ahriz
Hana Ahriz Co-founder at Space & Pepper
A lot of care and thoughts in build...
7
7
7
8
7.25
Mark Anderson
Mark Anderson Architect at Mark Anderson Design
I appreciate the dynamic, 3-dimens...
7
6
7
5
6.25
Puri Lighting Design
Puri Lighting Design Design Director at Beijing Puri Lighting Design
8
7
8
7
7.5
Lauren Touhey-Otto
Lauren Touhey-Otto Head of Design at Kinzo Architekten GmbH
Idk I’m not a trade-fair person. It...
3
3
3
2
2.75
Vivian van Schagen
Vivian van Schagen Founder at The Invisible Party
7
7
7
6
6.75
Tracey Wiles
Tracey Wiles Principal at woods bagot
7
8
8
6
7.25
MAO Jihong
MAO Jihong Founder at EXCEPTION de MIXMIND and Fangsuo Commune
8
7
8
6
7.25
Agnes Kwek
Agnes Kwek Design Ambassador at DesignSingapore Council
5
5
6
4
5
Sam McMorran
Sam McMorran Strategy and Design Director at IDEO
7
7
8
8
7.5
John Allsopp
John Allsopp Architect at John Allsopp Studio
8
7
7
7
7.25
Falco Webbink
Falco Webbink Head of Design at Wink
6.52
3.95
6.67
3.6
5.19
Comments
Innovation
Functionality
Creativity
Eco-Social Impact
Total
GRAND JURY VOTES
Shortlisted - Trade-Fair Stand of the Year
7.24
6.92
7.47
6.20
6.96
Stefan Weil
Stefan Weil CCO at Atelier Markgraph
8.81
8.52
8.74
7.17
8.31
Yanfei Li
Yanfei Li Founder and Design Director at 8877 Interiors
6.93
6.81
7.13
6
6.72
Matteo Renna
Matteo Renna Founder at matteorenna | studio
Beautiful spatial kaleidoscopic eff...
6.93
6.53
7.13
6
6.65
Golnar Roshan
Golnar Roshan Creative Partner at Rive Roshan
I like the visual impact of this pr...
6.93
6.53
7.13
6
6.65
Florian Seidl
Florian Seidl Design Manager at Lavazza
This is another interesting project...
6.93
6.62
7.57
6
6.78
Falco Webbink
Falco Webbink Head of Design at Wink
6.93
6.53
7.13
6
6.65
Client
ALVIC
Floor area
90 ㎡
Completion
2020
technical architect
Almudena de Toledo
Architect
David Jabbour

The innovative, eclectic and imaginative real art space that the Ruiz Velázquez Studio has created for Alvic International at the Casa Decor 2020 Event. Much more than functionality and aesthetics, it is an imaginary scenario of visual games based on the kaleidoscope and on the Japanese art of cut-out paper, kirigami, which recreates with panels and cut-out surfaces in a distorted reality that connects the visitor with the raw material. This is achieved because of the creation of a simple module booth of recycled wooden panels in a high gloss finish, trimmed and self-supporting, which are repeated 3 times in a structural, functional and aesthetic manner By joining 3 modules, a relationship is created between the horizontal and vertical curves of the modules, generating a dance of infinite curves in space, expanding perspectives in all dimensions of vision and all orchestrated under the warm existing brick vault. Simplicity and purity, a very sustainable design thanks to the fact that the raw material of the entire product is recycled wood. It is a systematized and articulated structure from the factory, built in a modular way and totally adaptable as a KIT, very easy to assemble and transport due to its minimal cubic capacity. Characteristics that make it a perfect prototype of ECO DESIGN. The recycled material without waste in its construction is the undisputed protagonist of this architectural performance, which is visible, touched and mixed with the air.