Using parametric design, a new Rolex boutique in Toronto boasts a statement façade

1 / 9
Architect
Computational Designer
Interior Design
Rolex HQ
Client
Royal de Versailles Jewellers
Brand
Builder
Burnac
The new Toronto boutique uses computational design to articulate the brand’s position as a leader in innovation and technology in the watchmaking world.
Key features
Royal de Versailles
Create a free account to read the full article
Get 2 premium articles for free each month
Related Articles
MORE Retail
AIM Architecture's Zara flagship in Nanjing connects to local heritage, going beyond retail aims

Narrative architecture forges emotion and immersion at Bosideng's Beijing flagship

Openings: See the latest from Supreme, Dior and more

A restrained design language allows the ceremony of coffee-drinking to take centre stage

Customer comfort is central at a Taiwanese café where lingering is encouraged

What retailers can do to cultivate conscious consumerism

How Glossier used a product launch to make perfume discovery experiential

This retailer integrates tactile features to connect with shoppers

Want to make retail less transactional? Trade white boxes for bold geometries
